![]() This report was created using Cora Lite from SEO Tool Lab. Cora Lite is desktop software for Macs and PCs that measures up to 555 possible ranking factors and uses math to figure out which ones appear to influence your rankings the most. It measures each factor on the top 100 search results and tells you how much of each you need to be competitive with your higher ranking competitors. Learn More |
SEO Road Map - Saturday March 28, 2020New York Seo #78 www.codeaweb.com
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About the ReportThe Road Map lists the factors in descending order where the factors at the top have the strongest correlation with rank position in Google and they get incrementally weaker as you go down the list. We recommend that you fix 5-10 deficits at a time then wait 2-12 days to see if there is impact. You can always do more passes later. We want to avoid triggering a "Google Dance" where your page drops out of search for a week or more while Google reprocesses everything. We find that making too many changes at once triggers this. If you do trigger a Google Dance then 9 times out of 10 the correct action to take is to stop and wait. Work on different pages in that case. A Google Dance often results in the same position or better.Exact MatchThis is the search used to create this report.new york seo VariationsVariations are the words that Google makes bold in desktop search results. Google bolds them to show you how relevant the results are. We measure them because they help make your page relevant for the target keyword.new 9, ny 9, seo 9, new york 9, new york seo 7 LeadingThis means the tag content begins with the keyword match.<tag>KEYWORD ...</tag> Making Whole TagsThis means the only content in the tag is the keyword match.<tag>KEYWORD</tag> EntitiesEntities are nouns that Google's AI likely understands. They are found in public databases like Freebase, Wikidata, and Wikipedia. Groups of entities form topics which helps classify documents.blog 10, image 10, design 9, company 9, facebook 9, new york 9, digital marketing 8, brand 8, search engine optimization 8, customer 8, expert 7, new york seo 7, industry 6, social media 6, new york city 6, advertising 5, keyword 5, lead generation 5, search engines 5, google search 4, keywords 4, reputation management 4, web development 4, budget 4, nothing 4, speed 4, b2b 4, content marketing 4, ppc 4, online marketing 4, consultant 4, research 3, google maps 3, brooklyn 3, los angeles 3, inbound marketing 3, internet marketing 3, e-commerce 3, user experience 3 Triple Word LSILSI are simply other words that come up naturally when people talk about your target keyword.search engine optimization 8, new york seo 7, new york city 6, york city seo 3, search engine ranking 3 Double Word LSIsearch engine 9, new york 9, engine optimization 8, to help 8, york seo 7, seo company 6, york city 6, to make 6, seo agency 6, seo services 6, to seo 5, to see 5, search engines 5, local seo 4, seo experts 4, to rank 3, city seo 3, to generate 3, effective seo 3, to show 3, more leads 3, s top 3, engine ranking 3, on google 3, to reach 3, marketing services 3, seo firm 3Single Word LSIgoogle 10, search 10, right 10, info 10, page 10, back 10, form 10, top 10, place 10, site 10, use 10, own 10, that 10, value 10, about 9, let 9, they 9, seo 9, website 9, business 9, one 9, marketing 9, face 9, results 9, visibility 9, full 9, engine 9, company 9, home 9, service 9, put 9, twitter 9, optimization 9, work 9, more 9, facebook 9, off 9, help 9, able 9, first 9, new 9, like 9, york 9, online 9, companies 8, rank 8, brand 8, goals 8, sure 8, long 8, how 8, see 8, services 8, area 8, now 8, client 8, way 8, time 8, plan 8, other 8, city 8, agency 8, increase 8, customer 8, term 7, customers 7, team 7, ranking 7, take 7, leads 7, show 7, base 7, expert 7, when 7, case 7, clients 7, local 7, sales 7, revenue 7, traffic 7, make 7, strategy 7, then 6, looking 6, strong 6, email 6, people 6, experts 6, generate 6, just 6, there 6, well 6, reach 6, presence 6, small 6, best 6, nyc 6, firm 5, quote 5, engines 5, above 5, knowledge 5, proven 5, audit 5, increasing 5, through 5, helps 5, internet 5, guide 5, give 5, find 5, effective 5, 477 4, would 4, element 4, creating 4, must 4, increased 4, turn 4, where 4, slider 4, keywords 4, branding 4, needs 4, once 4, getting 4, options 4, large 4, being 4, products 4, world 4, product 4, may 4, whether 4, always 4, proud 4, important 4, why 4, highly 4, also 4, front 4, 917 3, addition 3, consistently 3, plugin 3, slides 3, research 3, those 3, please 3, authority 3, higher 3, benefits 3, doing 3, learning 3, technology 3, quickly 3, competition 3, constantly 3, plus 3, ranks 3, techniques 3, request 3, game 3, professionals 3, roi 3, resources 3 |
Factor ID | Factor Name | #78 codeaweb.com | Avg | Max | #1 | #2 | #3 | #4 | #5 | #6 | #7 | #8 | #9 | #10 | 0.20 |
CP203 | Has Apple Touch Icon | 0 | 0.70 | 1 | 1 | 1 | 1 | 1 | 1 | 0 | 1 | 0 | 0 | 1 | -0.31 |
CP169 | Variations in H3 Tags | 3 | 3.20 | 6 | 6 | 4 | 4 | 1 | 2 | 3 | 6 | 0 | 0 | 6 | -0.29 |
CP157 | Variations in H1, H2, and H3 Tags | 6 | 9.80 | 23 | 20 | 9 | 7 | 1 | 10 | 11 | 23 | 3 | 0 | 14 | -0.23 |
CPJLD235 | Has JSON-LD Service | 0 | 0.10 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.22 |
CP426 | Number of Images | 30 | 22.80 | 96 | 18 | 19 | 96 | 1 | 45 | 19 | 13 | 0 | 1 | 16 | -0.21 |
CP184 | Leading Variations in H6 Tags | 0 | 0.40 | 2 | 0 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 2 | -0.21 |
CP165 | Variations in H2 Tags | 3 | 4.00 | 13 | 0 | 13 | 13 | 3 | 3 | 1 | 1 | 0 | 0 | 6 | -0.21 |
CP349 | Has Vimeo Embed | 0 | 0.10 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | -0.19 |
CP481b | Word Count in Meta Description Tag | 28 | 30.20 | 92 | 41 | 50 | 19 | 25 | 28 | 23 | 0 | 92 | 0 | 24 | -0.18 |
ENT014 | Has Entities in H3 Tags | 1 | 0.80 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 0 | 0 | 1 | -0.18 |
QS006 | Number of Questions In H2 Tags | 0 | 0.40 | 2 | 1 | 1 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | -0.18 |
CP380 | Meta Description Length | 165 | 177.60 | 536 | 198 | 312 | 116 | 141 | 164 | 157 | 0 | 536 | 0 | 152 | -0.16 |
CP210 | Has Domain In Content | 0 | 0.10 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.16 |
CP126 | Exact Match making whole A Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | -0.16 |
QS010 | Number of Questions In H6 Tags | 0 | 0.30 | 3 | 0 | 0 | 0 | 0 | 3 | 0 | 0 | 0 | 0 | 0 | -0.16 |
CP178 | Variations making whole H5 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.15 |
CP174 | Variations making whole H4-H6 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.15 |
CP185 | Variations in H6 Tags | 0 | 0.90 | 7 | 0 | 1 | 0 | 0 | 7 | 0 | 0 | 0 | 0 | 1 | -0.15 |
CPJLD127 | Has JSON-LD ItemList | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | -0.14 |
ENT004 | Entities in H3 Tags | 7 | 5.50 | 21 | 5 | 1 | 21 | 2 | 4 | 3 | 6 | 0 | 0 | 13 | -0.14 |
CPJLD266 | Has JSON-LD Website | 0 | 0.60 | 1 | 1 | 1 | 0 | 1 | 1 | 0 | 1 | 0 | 0 | 1 | -0.13 |
CP381a | Exact Match in Meta Descriptions | 0 | 0.40 | 1 | 1 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 1 | -0.13 |
CP150 | Exact Match making whole H1 Tags | 0 | 0.20 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 1 | -0.13 |
CP150a | Exact Match in H1 Tags | 1 | 0.40 | 1 | 1 | 0 | 0 | 0 | 1 | 0 | 1 | 0 | 0 | 1 | -0.13 |
CP159a | Exact Match in H1-H6 Tags | 6 | 2.50 | 11 | 11 | 0 | 1 | 0 | 2 | 0 | 5 | 0 | 0 | 6 | -0.13 |
CP347 | Has US Phone Number | 1 | 0.90 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 0 | 1 | -0.13 |
CP345 | Has Terms of Service | 0 | 0.50 | 1 | 0 | 1 | 1 | 1 | 0 | 0 | 0 | 1 | 0 | 1 | -0.13 |
CP162 | Variations making whole H2 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.13 |
CP163 | Exact Match making whole H2 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.13 |
CP468 | Number of Sentences | 44 | 47.30 | 100 | 36 | 21 | 39 | 30 | 70 | 16 | 89 | 100 | 2 | 70 | -0.12 |
ENT010 | Title Tag Has Entities | 1 | 1.00 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | -0.12 |
CP150a2 | Exact Match in H2 Tags | 2 | 1.40 | 9 | 9 | 0 | 1 | 0 | 1 | 0 | 2 | 0 | 0 | 1 | -0.12 |
ENT000a | Number of Entities Used | 24 | 25.90 | 49 | 26 | 19 | 49 | 17 | 26 | 24 | 25 | 34 | 5 | 34 | -0.12 |
QS003 | Number of Questions | 12 | 3.70 | 12 | 3 | 2 | 1 | 8 | 12 | 0 | 4 | 3 | 1 | 3 | -0.12 |
CP469a | Exact Match in Sentences | 2 | 1.40 | 9 | 2 | 0 | 0 | 0 | 3 | 0 | 9 | 0 | 0 | 0 | -0.12 |
CPX010 | Variations in Div Tags | 76 | 133.50 | 370 | 102 | 40 | 370 | 26 | 93 | 42 | 239 | 284 | 0 | 139 | -0.12 |
CP153 | Variations in H1 and H2 Tags | 3 | 6.60 | 17 | 14 | 5 | 3 | 0 | 8 | 8 | 17 | 3 | 0 | 8 | -0.11 |
CP150a4 | Exact Match in H4 Tags | 1 | 0.30 | 2 | 1 | 0 | 0 | 0 | 0 | 0 | 2 | 0 | 0 | 0 | -0.11 |
CP428 | Number of Images without Alt Text | 15 | 4.20 | 14 | 13 | 13 | 0 | 0 | 14 | 0 | 0 | 0 | 0 | 2 | -0.11 |
CP161 | Variations in H1-H6 Tags | 14 | 12.50 | 30 | 22 | 10 | 7 | 1 | 25 | 11 | 30 | 3 | 0 | 16 | -0.11 |
CPXR003 | Number of Heading Tags | 24 | 23.10 | 53 | 24 | 32 | 42 | 4 | 53 | 19 | 18 | 5 | 4 | 30 | -0.11 |
CP473 | Variations in Strong Tags | 0 | 13.60 | 102 | 29 | 1 | 0 | 1 | 3 | 0 | 102 | 0 | 0 | 0 | -0.11 |
CP213 | Has FavIcon | 1 | 0.90 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 0 | 1 | -0.11 |
QS007 | Number of Questions In H3 Tags | 5 | 0.30 | 2 | 0 | 1 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | -0.10 |
CP176 | Leading Variations in H4-H6 Tags | 0 | 0.80 | 3 | 0 | 1 | 0 | 0 | 1 | 0 | 3 | 0 | 0 | 3 | -0.10 |
CP155 | Exact Match making whole H1, H2, and H3 Tags | 0 | 0.30 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 2 | -0.09 |
CP159 | Exact Match making whole H1-H6 Tags | 0 | 0.30 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 2 | -0.09 |
CP427 | Number of Images with Alt Text | 15 | 18.60 | 96 | 5 | 6 | 96 | 1 | 31 | 19 | 13 | 0 | 1 | 14 | -0.09 |
CP224 | Has Meta Charset | 1 | 1.00 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | -0.09 |
CPXX888 | Number of HTML Tags | 794 | 1115.50 | 4696 | 657 | 477 | 4696 | 289 | 1047 | 292 | 1124 | 1287 | 153 | 1133 | -0.09 |
CP168 | Leading Variations in H3 Tags | 1 | 0.50 | 2 | 0 | 0 | 2 | 0 | 0 | 2 | 1 | 0 | 0 | 0 | -0.09 |
CPJLD057 | Has JSON-LD ContactPoint | 0 | 0.10 | 1 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.09 |
CP492b | Unabridged Word Count | 1563 | 1988.50 | 5835 | 1742 | 855 | 5835 | 808 | 1537 | 641 | 3268 | 2741 | 52 | 2406 | -0.08 |
CP492 | Word Count | 1284 | 1621.60 | 4627 | 1416 | 689 | 4627 | 637 | 1283 | 562 | 2750 | 2237 | 41 | 1974 | -0.08 |
CP452 | Number of Videos | 0 | 0.30 | 2 | 2 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | -0.08 |
CP142 | Variations in Em Tags | 0 | 11.00 | 109 | 0 | 0 | 1 | 0 | 0 | 0 | 109 | 0 | 0 | 0 | -0.08 |
CPXR002 | Number of HTML Comments | 26 | 43.30 | 156 | 3 | 156 | 0 | 11 | 82 | 36 | 27 | 97 | 21 | 0 | -0.08 |
CP469 | Variations in Sentences | 14 | 21.00 | 61 | 15 | 8 | 6 | 17 | 37 | 4 | 61 | 42 | 0 | 20 | -0.08 |
CP471 | Variations in Span Tags | 6 | 12.20 | 59 | 27 | 1 | 59 | 4 | 12 | 0 | 12 | 0 | 0 | 7 | -0.08 |
CP348 | Has Video | 0 | 0.20 | 1 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | -0.08 |
CP128 | Variations in Alt Attributes | 10 | 3.40 | 10 | 3 | 2 | 8 | 0 | 5 | 10 | 0 | 0 | 0 | 6 | -0.08 |
CP470a | Exact Match in the HTML Tag | 9 | 6.00 | 25 | 19 | 1 | 1 | 1 | 3 | 0 | 25 | 0 | 0 | 10 | -0.08 |
CPJLD233 | Has JSON-LD Search Action | 0 | 0.40 | 1 | 1 | 0 | 0 | 1 | 0 | 0 | 1 | 0 | 0 | 1 | -0.08 |
CP235 | Has Meta Viewport | 0 | 0.20 | 1 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | -0.07 |
CP149 | Variations making whole H1 Tags | 0 | 0.20 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 1 | -0.07 |
CP356 | Variations in I Tags | 0 | 2.60 | 21 | 1 | 0 | 21 | 1 | 3 | 0 | 0 | 0 | 0 | 0 | -0.07 |
CP355 | Variations in ID Attributes | 1 | 0.60 | 4 | 1 | 0 | 4 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.07 |
CP474 | Variations making whole Strong Tags | 0 | 0.40 | 3 | 1 | 0 | 0 | 0 | 0 | 0 | 3 | 0 | 0 | 0 | -0.07 |
CPJLD182 | Has JSON-LD Offer | 0 | 0.10 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.07 |
CP141 | Variations in HTML Comments | 5 | 1.40 | 4 | 3 | 2 | 0 | 3 | 4 | 0 | 2 | 0 | 0 | 0 | -0.07 |
ENT005 | Entities in H4 Tags | 2 | 2.50 | 7 | 5 | 2 | 0 | 0 | 7 | 1 | 5 | 0 | 0 | 5 | -0.07 |
CPJLD265 | Has JSON-LD WebPage | 0 | 0.60 | 1 | 1 | 1 | 0 | 1 | 1 | 0 | 1 | 0 | 0 | 1 | -0.06 |
CP483a | Exact Match in the Title Tag | 1 | 0.40 | 1 | 1 | 0 | 0 | 0 | 1 | 0 | 1 | 0 | 0 | 1 | -0.06 |
CP172 | Leading Variations in H4 Tags | 0 | 0.20 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 2 | 0 | 0 | 0 | -0.06 |
CP158 | Variations making whole H1-H6 Tags | 0 | 0.40 | 3 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 3 | -0.06 |
CP132 | Variations in Blockquote Tags | 0 | 0.70 | 7 | 0 | 0 | 7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.06 |
CP389 | Variations in Name Attributes | 0 | 0.10 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.06 |
CP424 | Number of HREF Lang Tags | 0 | 0.20 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 2 | 0 | 0 | 0 | -0.06 |
CP220 | Has HREF Lang | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | -0.06 |
ENT011 | Meta Description Tag Has Entities | 1 | 0.80 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 0 | 1 | 0 | 1 | -0.06 |
CPJLD007 | Has JSON-LD AggregateRating | 0 | 0.20 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.05 |
CP479c | Title Has Top | 0 | 0.20 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | -0.05 |
ENT015 | Has Entities in H4 Tags | 1 | 0.60 | 1 | 1 | 1 | 0 | 0 | 1 | 1 | 1 | 0 | 0 | 1 | -0.05 |
CP160 | Leading Variations in H1-H6 Tags | 4 | 3.70 | 11 | 4 | 3 | 2 | 0 | 2 | 8 | 11 | 0 | 0 | 7 | -0.04 |
CPX003 | Variations in Main Tags | 0 | 15.20 | 126 | 0 | 0 | 0 | 26 | 0 | 0 | 0 | 0 | 0 | 126 | -0.04 |
ENT018 | Entities in Sentences | 60 | 133.50 | 459 | 107 | 30 | 459 | 37 | 94 | 63 | 143 | 220 | 3 | 179 | -0.04 |
CP154 | Variations making whole H1, H2, and H3 Tags | 0 | 0.30 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 2 | -0.04 |
CP479b | Title Has Year | 0 | 0.20 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | -0.04 |
QS004 | Number of Questions In Headings | 8 | 1.40 | 11 | 1 | 2 | 0 | 0 | 11 | 0 | 0 | 0 | 0 | 0 | -0.04 |
ENT008 | Entities in Meta Description Tag | 1 | 2.90 | 6 | 3 | 2 | 2 | 2 | 6 | 5 | 0 | 6 | 0 | 3 | -0.04 |
ENT003 | Entities in H2 Tags | 5 | 6.30 | 24 | 24 | 4 | 2 | 0 | 7 | 2 | 16 | 2 | 0 | 6 | -0.03 |
ENT012 | Has Entities in H1 Tags | 1 | 0.80 | 1 | 1 | 1 | 1 | 0 | 1 | 1 | 1 | 1 | 0 | 1 | -0.03 |
CPXR24 | Number of P Tags | 34 | 35.20 | 116 | 27 | 18 | 86 | 9 | 27 | 14 | 116 | 10 | 3 | 42 | -0.03 |
CP156 | Leading Variations in H1, H2, and H3 Tags | 4 | 2.90 | 8 | 4 | 2 | 2 | 0 | 1 | 8 | 8 | 0 | 0 | 4 | -0.02 |
QS012 | Headings Has Question | 1 | 0.30 | 1 | 1 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | -0.02 |
ENT017 | Has Entities in H6 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | -0.01 |
CP384 | Variations in Meta OpenGraph Site Name | 0 | 0.40 | 3 | 1 | 3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.01 |
CP134a | Exact Match in Body Tag | 20 | 5.70 | 27 | 19 | 1 | 1 | 1 | 8 | 0 | 0 | 0 | 0 | 27 | -0.01 |
CP164 | Leading Variations in H2 Tags | 2 | 2.00 | 6 | 4 | 1 | 0 | 0 | 1 | 5 | 6 | 0 | 0 | 3 | -0.01 |
CPJLD189 | Has JSON-LD Organization | 0 | 0.40 | 1 | 0 | 1 | 0 | 1 | 1 | 0 | 1 | 0 | 0 | 0 | -0.00 |
CP129 | Variations in A Tags | 18 | 34.80 | 144 | 28 | 6 | 83 | 10 | 14 | 4 | 26 | 144 | 0 | 33 | -0.00 |
CP381 | Variations in Meta Descriptions | 1 | 2.20 | 6 | 2 | 2 | 2 | 2 | 6 | 3 | 0 | 4 | 0 | 1 | -0.00 |
CP467 | Variations in Section Tags | 0 | 19.10 | 141 | 0 | 0 | 141 | 33 | 0 | 0 | 0 | 0 | 0 | 17 | -0.00 |
ENT001 | Entities in HTML Tag | 149 | 304.10 | 1136 | 219 | 86 | 1136 | 81 | 253 | 93 | 175 | 676 | 9 | 313 | -0.00 |