This report was created using Cora Lite from SEO Tool Lab. Cora Lite is desktop software for Macs and PCs that measures up to 555 possible ranking factors and uses math to figure out which ones appear to influence your rankings the most. It measures each factor on the top 100 search results and tells you how much of each you need to be competitive with your higher ranking competitors. Learn More |
SEO Road Map - Monday March 30, 2020Greensboro Seo #79 in.seoquote.us
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About the ReportThe Road Map lists the factors in descending order where the factors at the top have the strongest correlation with rank position in Google and they get incrementally weaker as you go down the list. We recommend that you fix 5-10 deficits at a time then wait 2-12 days to see if there is impact. You can always do more passes later. We want to avoid triggering a "Google Dance" where your page drops out of search for a week or more while Google reprocesses everything. We find that making too many changes at once triggers this. If you do trigger a Google Dance then 9 times out of 10 the correct action to take is to stop and wait. Work on different pages in that case. A Google Dance often results in the same position or better.Exact MatchThis is the search used to create this report.greensboro seo VariationsVariations are the words that Google makes bold in desktop search results. Google bolds them to show you how relevant the results are. We measure them because they help make your page relevant for the target keyword.greensboro 10, seo 10, greensboro seo 8 LeadingThis means the tag content begins with the keyword match.<tag>KEYWORD ...</tag> Making Whole TagsThis means the only content in the tag is the keyword match.<tag>KEYWORD</tag> EntitiesEntities are nouns that Google's AI likely understands. They are found in public databases like Freebase, Wikidata, and Wikipedia. Groups of entities form topics which helps classify documents.search engine optimization 10, engine 10, cat 10, company 10, greensboro 10, blog 9, brand 9, client 9, facebook 9, customer 9, digital marketing 8, expert 8, ott 8, clients 8, url 8, research 7, keyword 7, north carolina 7, search engines 7, linkedin 7, map 7, keywords 6, social media marketing 6, internet marketing 6, news 6, tick 5, online marketing 5, consultant 5, the internet 5, rocket 4, advertising 4, pinterest 4, sitemap 3, inbound marketing 3, intelligence 3, lead generation 3, b2b 3, brands 3, user experience 3, money 3 Triple Word LSILSI are simply other words that come up naturally when people talk about your target keyword.search engine optimization 10, default page page 4, google tag manager 3, end google tag 3 Double Word LSIsearch engine 10, engine optimization 10, div class 10, doctype html 10, span class 9, html lang 8, greensboro seo 8, ul class 8, input type 8, web design 7, body class 7, i class 7, search engines 7, social media 7, iframe src 7, img src 6, post_type menu 6, item menu 6, span style 5, h2 class 5, nav class 5, local seo 5, website design 5, page menu 5, to help 5, h3 class 5, li class 5, learn more 5, we help 4, img class 4, p class 4, div style 4, custom menu 4, header class 4, to make 4, button type 4, default page 4, footer class 4, content marketing 4, png 300w 4, ' href 3, email marketing 3, end google 3, search results 3, google tag 3, privacy policy 3, css' media 3, link rel 3, div data 3, 4 col 3, inbound marketing 3, lead generation 3, img width 3, tag manager 3, css' href 3, we focus 3Single Word LSItel 10, ten 10, google 10, website 10, rel 10, area 10, http 10, engine 10, mobile 10, service 10, per 10, top 10, body 10, net 10, new 10, read 10, alt 10, footer 10, media 10, row 10, lang 10, greensboro 10, ext 10, app 10, services 10, marketing 10, typ 10, pro 10, name 10, page 10, hidden 10, center 10, container 10, style 10, web 10, low 10, more 10, width 10, inner 10, icon 10, search 10, seo 10, set 10, business 10, right 10, div 10, title 10, content 10, company 10, class 10, custom 10, home 10, form 10, https 10, text 10, oct 10, mar 10, doctype 10, mail 10, use 10, that 10, logo 10, header 10, head 10, src 10, online 10, about 10, min 10, email 10, one 10, org 10, type 10, optimization 10, href 10, comp 10, work 10, help 10, site 10, span 10, data 10, html 10, ver 10, line 10, link 10, value 10, size 9, left 9, wrap 9, post 9, add 9, visibility 9, success 9, businesses 9, nav 9, script 9, other 9, col 9, amp 9, design 9, png 9, 0px 9, holder 9, call 9, source 9, results 9, full 9, book 9, button 9, now 9, target 9, twitter 9, item 9, small 9, why 9, lts 9, increase 9, build 9, customer 9, rank 9, how 9, customers 9, contact 9, eight 9, menu 9, ebook 9, main 9, find 9, www 9, noscript 9, true 9, social 9, 100 9, brand 9, height 9, sub 9, this 9, every 9, mon 9, method 9, copy 9, agency 9, facebook 9, first 9, blog 9, tag 9, car 9, object 8, list 8, ads 8, end 8, label 8, focus 8, number 8, local 8, screen 8, border 8, input 8, default 8, iframe 8, through 8, align 8, submit 8, start 8, what 8, direct 8, wrapper 8, section 8, day 8, _blank 8, user 8, fit 8, bar 8, sites 8, dir 8, image 8, load 8, digital 8, clients 8, url 8, 300 8, auto 8, make 8, them 8, quality 8, key 8, star 8, know 8, placeholder 8, none 8, come 8, bottom 8, here 8, img 8, click 7, role 7, tip 7, check 7, there 7, block 7, gtm 7, 400 7, traffic 7, ring 7, professional 7, margin 7, 000 7, research 7, view 7, keyword 7, color 7, not 7, provide 7, phone 7, display 7, jpg 7, offer 7, grow 7, strong 7, count 7, just 7, 2020 7, template 7, dow 7, websites 7, carolina 7, position 7, best 7, box 7, sizes 7, engines 7, fact 7, free 7, manager 7, experts 7, ratio 7, googletagmanager 7, var 7, north 7, lead 7, ved 7, like 7, linkedin 7, 800 6, learn 6, keywords 6, users 6, medium 6, perform 6, uploads 6, copyright 6, aria 6, srcset 6, heading 6, 300w 6, pages 6, clearfix 6, improve 6, today 6, using 6, want 6, builder 6, such 6, develop 6, leads 6, description 6, video 6, news 6, time 6, when 6, required 6, quot 6, widget 6, experience 6, elem 6, format 6, important 6, inline 6, account 6, parent 6, post_type 6, see 6, font 6, info 6, some 6, false 6, action 6, large 6, field 6, dom 6, world 6, max 6, hide 6, background 6, 336 6, they 6, industry 6, stat 6, started 6, people 6, wordpress 6, drop 6, update 6, review 6, date 6, only 6, create 6, follow 6, tea 5, thu 5, child 5, inbound 5, live 5, family 5, approach 5, understand 5, php 5, tick 5, forms 5, companies 5, element 5, styles 5, 255 5, where 5, team 5, shop 5, way 5, embed 5, webpage 5, give 5, primary 5, lazy 5, theme 5, great 5, potential 5, padding 5, drive 5, graph 5, 2018 5, 500 5, complete 5, relevant 5, entry 5, rankings 5, instagram 5, cover 5, then 5, 123 5, into 5, btn 5, ranking 5, 150 5, maps 5, 8217 5, 100vw 5, allow 5, interest 5, layout 5, location 5, step 5, sales 5, space 5, webp 5, track 5, year 4, solid 4, example 4, close 4, connect 4, address 4, reports 4, article 4, 6px 4, rich 4, message 4, animation 4, 'https 4, links 4, touch 4, css 4, circle 4, two 4, does 4, things 4, overlay 4, weight 4, textarea 4, lazyload 4, light 4, ways 4, chat 4, before 4, 'text 4, group 4, visible 4, fff 4, keep 4, audits 4, dec 4, bad 4, active 4, looking 4, schema 4, 700 4, needs 4, which 4, 2000 4, month 4, hover 4, publish 4, fri 4, index 4, angle 4, _self 4, table 4, may 4, while 4, second 4, author 4, plus 4, feed 4, code 4, rocket 4, hundreds 4, module 4, mission 4, higher 4, privacy 4, frameborder 4, icons 4, 16px 4, competition 4, children 4, nbsp 4, across 4, event 4, should 4, gif 4, professionals 4, responsive 4, xml 3, allowfullscreen 3, version 3, rounded 3, much 3, targeted 3, policy 3, 10px 3, thank 3, powered 3, isn 3, reader 3, analytics 3, helped 3, sans 3, pay 3, 842 3, 600 3, searching 3, lines 3, agencies 3, release 3, years 3, scrolling 3, 876 3, write 3, subtitle 3, 888 3, 4px 3, cell 3, industries 3, careers 3, monthly 3, trick 3, 691 3, specific 3, 226 3, engage 3, 50px 3, reason 3, 241 3, 768w 3, found 3, black 3, plugin 3, partners 3, 038 3, updates 3, xmlns 3, nov 3, refer 3, paid 3, generation 3, images 3, 300x300 3, lot 3, wed 3, organization 3, 150w 3, simple 3, italic 3, option 3, sheet 3, process 3, banner 3, ltr 3, past 3, buyer 3, sep 3, bing 3, 704 3, 707 3, won 3, modal 3, 20px 3, conversion 3, 2019 3, select 3, 'all' 3, fullscreen 3, 767 3, begin 3, status 3, file 3, ecommerce 3, everything 3, 'stylesheet' 3, return 3, solution 3, 555 3, winston 3, since 3, hour 3, strategic 3, access 3, global 3, sun 3, stay 3, actually 3, 386 3, loader 3, 152 3, loop 3, generate 3, 000000 3, solutions 3, css' 3, crumbs 3, admin 3, 8230 3, normal 3, bars 3, popup 3, 150x150 3, presence 3, stylesheet 3, feature 3, salem 3, offset 3, person 3, resources 3 |
| Factor ID | Factor Name | #79 in.seoquote.us | Avg | Max | #1 | #2 | #3 | #4 | #5 | #6 | #7 | #8 | #9 | #10 | 0.20 |
| CP159a | Exact Match in H1-H6 Tags | 1 | 1.60 | 3 | 3 | 2 | 2 | 2 | 1 | 0 | 3 | 0 | 0 | 3 | -0.35 |
| CP134a | Exact Match in Body Tag | 12 | 8.00 | 20 | 20 | 11 | 9 | 6 | 4 | 0 | 14 | 9 | 0 | 7 | -0.35 |
| ENT000a | Number of Entities Used | 21 | 30.10 | 41 | 17 | 41 | 24 | 32 | 25 | 31 | 32 | 32 | 30 | 37 | -0.35 |
| CP469 | Variations in Sentences | 2 | 15.30 | 31 | 11 | 7 | 10 | 18 | 4 | 20 | 18 | 11 | 23 | 31 | -0.33 |
| CP150a2 | Exact Match in H2 Tags | 0 | 0.50 | 1 | 0 | 1 | 1 | 1 | 0 | 0 | 1 | 0 | 0 | 1 | -0.32 |
| CP158 | Variations making whole H1-H6 Tags | 0 | 0.50 | 2 | 2 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 2 | -0.30 |
| CP159 | Exact Match making whole H1-H6 Tags | 0 | 0.50 | 3 | 3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 | -0.30 |
| CP155 | Exact Match making whole H1, H2, and H3 Tags | 0 | 0.50 | 3 | 3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 | -0.30 |
| CP473 | Variations in Strong Tags | 0 | 1.30 | 4 | 0 | 0 | 1 | 3 | 0 | 0 | 2 | 1 | 2 | 4 | -0.30 |
| QS005 | Number of Questions In H1 Tags | 0 | 0.30 | 1 | 0 | 0 | 0 | 1 | 1 | 0 | 1 | 0 | 0 | 0 | -0.30 |
| CP150 | Exact Match making whole H1 Tags | 0 | 0.30 | 2 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.30 |
| ENT003 | Entities in H2 Tags | 1 | 4.20 | 8 | 7 | 1 | 3 | 7 | 3 | 0 | 6 | 2 | 5 | 8 | -0.28 |
| CPXR24 | Number of P Tags | 10 | 35.30 | 89 | 15 | 46 | 14 | 26 | 14 | 0 | 24 | 42 | 83 | 89 | -0.28 |
| QS003 | Number of Questions | 3 | 6.50 | 18 | 5 | 1 | 7 | 6 | 2 | 5 | 4 | 7 | 10 | 18 | -0.28 |
| CP470a | Exact Match in the HTML Tag | 7 | 3.30 | 11 | 1 | 4 | 4 | 3 | 2 | 0 | 11 | 1 | 0 | 7 | -0.27 |
| CP468 | Number of Sentences | 7 | 41.60 | 117 | 22 | 38 | 22 | 43 | 8 | 30 | 36 | 50 | 50 | 117 | -0.27 |
| CP465 | Variations in P Tags | 4 | 20.80 | 47 | 15 | 10 | 12 | 22 | 12 | 0 | 22 | 26 | 42 | 47 | -0.27 |
| CP165 | Variations in H2 Tags | 0 | 2.60 | 5 | 0 | 3 | 3 | 1 | 1 | 3 | 3 | 5 | 5 | 2 | -0.27 |
| CP154 | Variations making whole H1, H2, and H3 Tags | 0 | 0.40 | 2 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 | -0.27 |
| CP455 | Number of YouTube Embeds | 0 | 0.40 | 3 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 3 | 0 | 0 | -0.27 |
| CP352 | Has YouTube Embed | 0 | 0.20 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | -0.27 |
| CP150a3 | Exact Match in H3 Tags | 0 | 0.40 | 1 | 1 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 1 | -0.26 |
| CP153 | Variations in H1 and H2 Tags | 2 | 5.20 | 9 | 6 | 3 | 4 | 6 | 4 | 2 | 7 | 3 | 8 | 9 | -0.26 |
| CPXR015 | Variations in Figure Tags | 0 | 1.60 | 16 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 16 | 0 | 0 | -0.25 |
| CP137 | Variations in the Canonical URL | 3 | 1.80 | 2 | 2 | 2 | 2 | 2 | 0 | 2 | 2 | 2 | 2 | 2 | -0.25 |
| CP149 | Variations making whole H1 Tags | 0 | 0.20 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.25 |
| CP474 | Variations making whole Strong Tags | 0 | 0.20 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | -0.24 |
| CP483a | Exact Match in the Title Tag | 1 | 0.80 | 1 | 1 | 0 | 1 | 1 | 1 | 0 | 1 | 1 | 1 | 1 | -0.24 |
| CPXR004 | Number of H1 Tags | 1 | 1.60 | 4 | 2 | 1 | 1 | 4 | 2 | 1 | 2 | 1 | 1 | 1 | -0.24 |
| CP150a | Exact Match in H1 Tags | 1 | 0.70 | 2 | 2 | 0 | 1 | 1 | 1 | 0 | 1 | 0 | 0 | 1 | -0.23 |
| CP126a | Exact Match in A Tags | 1 | 0.80 | 5 | 2 | 5 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.23 |
| CPJLD265 | Has JSON-LD WebPage | 0 | 0.60 | 1 | 1 | 0 | 1 | 1 | 0 | 0 | 0 | 1 | 1 | 1 | -0.23 |
| CP383 | Variations in Meta OpenGraph Description | 0 | 1.60 | 4 | 2 | 0 | 3 | 0 | 2 | 0 | 0 | 1 | 4 | 4 | -0.23 |
| CP348 | Has Video | 0 | 0.20 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | -0.23 |
| CPJLD122 | Has JSON-LD ImageObject | 1 | 0.60 | 1 | 1 | 0 | 1 | 1 | 0 | 0 | 0 | 1 | 1 | 1 | -0.22 |
| ENT012 | Has Entities in H1 Tags | 1 | 1.00 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | -0.22 |
| CP452 | Number of Videos | 0 | 0.40 | 3 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 3 | 0 | 0 | -0.22 |
| CP156 | Leading Variations in H1, H2, and H3 Tags | 1 | 1.40 | 3 | 3 | 2 | 1 | 2 | 0 | 0 | 2 | 1 | 1 | 2 | -0.22 |
| CP166 | Variations making whole H3 Tags | 0 | 0.20 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.22 |
| CP167 | Exact Match making whole H3 Tags | 0 | 0.20 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.22 |
| QS012 | Headings Has Question | 0 | 0.70 | 1 | 0 | 0 | 1 | 1 | 1 | 0 | 1 | 1 | 1 | 1 | -0.22 |
| CP160 | Leading Variations in H1-H6 Tags | 1 | 1.80 | 5 | 3 | 2 | 1 | 5 | 0 | 0 | 3 | 1 | 1 | 2 | -0.22 |
| CP151 | Leading Variations in H1 Tags | 1 | 0.80 | 2 | 2 | 0 | 1 | 1 | 0 | 0 | 1 | 1 | 1 | 1 | -0.21 |
| CP318 | Has RSS Link | 0 | 0.60 | 1 | 1 | 0 | 1 | 1 | 0 | 0 | 1 | 1 | 1 | 0 | -0.21 |
| QS006 | Number of Questions In H2 Tags | 0 | 0.90 | 3 | 0 | 0 | 2 | 1 | 0 | 0 | 1 | 1 | 3 | 1 | -0.21 |
| CPXR018 | Variations in Nav Tags | 2 | 19.70 | 127 | 9 | 6 | 30 | 22 | 0 | 0 | 0 | 0 | 3 | 127 | -0.21 |
| ENT018 | Entities in Sentences | 24 | 81.50 | 269 | 64 | 269 | 39 | 60 | 32 | 78 | 72 | 46 | 57 | 98 | -0.21 |
| CP211 | Has Domain Phrase In Content | 0 | 0.40 | 1 | 1 | 1 | 0 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | -0.20 |
| QS004 | Number of Questions In Headings | 0 | 1.40 | 3 | 0 | 0 | 2 | 2 | 1 | 0 | 2 | 1 | 3 | 3 | -0.20 |
| CP157 | Variations in H1, H2, and H3 Tags | 2 | 5.70 | 10 | 7 | 5 | 4 | 6 | 4 | 2 | 8 | 3 | 8 | 10 | -0.20 |
| CP124a | Variations in Absolute URLs | 3 | 25.40 | 140 | 30 | 5 | 25 | 14 | 0 | 2 | 16 | 20 | 2 | 140 | -0.19 |
| CP161 | Variations in H1-H6 Tags | 3 | 6.20 | 10 | 7 | 5 | 4 | 9 | 4 | 2 | 10 | 3 | 8 | 10 | -0.19 |
| CP479c | Title Has Top | 0 | 0.30 | 1 | 0 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 1 | 0 | -0.19 |
| CP172 | Leading Variations in H4 Tags | 0 | 0.40 | 3 | 0 | 0 | 0 | 3 | 0 | 0 | 1 | 0 | 0 | 0 | -0.18 |
| CP151a | Leading Variations in Meta Description Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | -0.18 |
| CP168 | Leading Variations in H3 Tags | 0 | 0.50 | 2 | 1 | 2 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 1 | -0.18 |
| CP176 | Leading Variations in H4-H6 Tags | 0 | 0.40 | 3 | 0 | 0 | 0 | 3 | 0 | 0 | 1 | 0 | 0 | 0 | -0.17 |
| CPXR003 | Number of Heading Tags | 7 | 17.10 | 35 | 12 | 22 | 4 | 29 | 9 | 1 | 18 | 15 | 35 | 26 | -0.17 |
| CP127 | Variations in A Tag HREFs | 9 | 32.10 | 139 | 10 | 83 | 23 | 8 | 3 | 35 | 6 | 8 | 6 | 139 | -0.17 |
| QS013 | Meta Description Tag Has Question | 0 | 0.20 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 1 | -0.17 |
| CP130 | Variations in Article Tags | 4 | 1.40 | 14 | 0 | 0 | 14 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.17 |
| CP210 | Has Domain In Content | 0 | 0.10 | 1 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.17 |
| ENT001 | Entities in HTML Tag | 121 | 185.40 | 562 | 121 | 562 | 103 | 100 | 62 | 353 | 141 | 109 | 137 | 166 | -0.17 |
| CPXR011 | Variations in Button Tags | 0 | 0.50 | 5 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 5 | 0 | -0.16 |
| CP139 | Variations in Class Attributes | 0 | 0.70 | 3 | 0 | 3 | 0 | 0 | 0 | 0 | 2 | 0 | 0 | 2 | -0.16 |
| CP142 | Variations in Em Tags | 0 | 0.20 | 1 | 0 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | -0.16 |
| CP204 | Has Canonical URL | 1 | 0.90 | 1 | 1 | 1 | 1 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | -0.16 |
| CP467 | Variations in Section Tags | 4 | 18.00 | 66 | 19 | 42 | 11 | 41 | 0 | 0 | 0 | 1 | 0 | 66 | -0.15 |
| CP134 | Variations in Body Tag | 44 | 110.00 | 406 | 59 | 139 | 54 | 78 | 28 | 219 | 62 | 55 | 0 | 406 | -0.15 |
| CPX003 | Variations in Main Tags | 43 | 7.20 | 58 | 0 | 0 | 14 | 0 | 0 | 0 | 0 | 0 | 58 | 0 | -0.15 |
| CP152 | Variations in H1 Tags | 2 | 1.70 | 3 | 1 | 3 | 3 | 2 | 2 | 1 | 1 | 1 | 1 | 2 | -0.15 |
| CPJLD233 | Has JSON-LD Search Action | 0 | 0.60 | 1 | 1 | 0 | 1 | 1 | 0 | 0 | 0 | 1 | 1 | 1 | -0.15 |
| CP170 | Variations making whole H4 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | -0.14 |
| CP174 | Variations making whole H4-H6 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | -0.14 |
| CP465z | Variations in Form Tags | 0 | 0.40 | 2 | 0 | 2 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.14 |
| CP471 | Variations in Span Tags | 2 | 8.50 | 36 | 12 | 13 | 0 | 6 | 1 | 0 | 4 | 4 | 36 | 9 | -0.14 |
| CPJLD266 | Has JSON-LD Website | 0 | 0.60 | 1 | 1 | 0 | 1 | 1 | 0 | 0 | 0 | 1 | 1 | 1 | -0.14 |
| CP470 | Variations in the HTML Tag | 44 | 117.20 | 408 | 59 | 142 | 54 | 78 | 28 | 219 | 64 | 55 | 65 | 408 | -0.14 |
| CP141 | Variations in HTML Comments | 0 | 1.50 | 3 | 3 | 0 | 3 | 3 | 0 | 0 | 0 | 3 | 3 | 0 | -0.14 |
| CP132 | Variations in Blockquote Tags | 0 | 1.00 | 8 | 0 | 8 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | -0.13 |
| ENT004 | Entities in H3 Tags | 0 | 2.50 | 8 | 3 | 8 | 0 | 0 | 0 | 0 | 7 | 0 | 0 | 7 | -0.13 |
| CP479b | Title Has Year | 0 | 0.30 | 1 | 0 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 1 | -0.13 |
| CP465c | Variations in script Tags | 20 | 14.40 | 31 | 31 | 2 | 23 | 13 | 4 | 15 | 0 | 19 | 14 | 23 | -0.13 |
| CP233 | Has Meta Twitter Site | 1 | 0.40 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 1 | 1 | 1 | -0.12 |
| CP469a | Exact Match in Sentences | 1 | 1.20 | 4 | 0 | 0 | 3 | 0 | 1 | 0 | 4 | 1 | 0 | 3 | -0.12 |
| ENT002 | Entities in H1 Tags | 1 | 1.70 | 4 | 2 | 1 | 3 | 1 | 1 | 1 | 1 | 4 | 2 | 1 | -0.12 |
| CP381 | Variations in Meta Descriptions | 1 | 2.50 | 4 | 2 | 3 | 3 | 0 | 2 | 3 | 3 | 1 | 4 | 4 | -0.11 |
| CP213z | Has Form | 1 | 0.80 | 1 | 1 | 1 | 1 | 1 | 1 | 0 | 1 | 1 | 0 | 1 | -0.11 |
| CP128 | Variations in Alt Attributes | 2 | 1.90 | 5 | 0 | 4 | 0 | 4 | 3 | 0 | 2 | 5 | 1 | 0 | -0.11 |
| CPX010 | Variations in Div Tags | 24 | 80.50 | 265 | 59 | 126 | 36 | 67 | 28 | 84 | 62 | 51 | 27 | 265 | -0.11 |
| CP364 | Is OpenGraph Type Article | 0 | 0.40 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 1 | 1 | 1 | -0.11 |
| CP492 | Word Count | 612 | 1259.60 | 3735 | 528 | 2301 | 530 | 1028 | 434 | 720 | 1197 | 981 | 1142 | 3735 | -0.10 |
| CPXR002 | Number of HTML Comments | 1 | 10.80 | 44 | 14 | 0 | 4 | 44 | 0 | 19 | 4 | 2 | 19 | 2 | -0.10 |
| ENT009 | Entities in Title Tag | 2 | 2.00 | 3 | 1 | 2 | 1 | 2 | 3 | 1 | 1 | 3 | 3 | 3 | -0.09 |
| CP347 | Has US Phone Number | 1 | 0.70 | 1 | 0 | 1 | 1 | 1 | 1 | 0 | 1 | 0 | 1 | 1 | -0.09 |
| CP492b | Unabridged Word Count | 701 | 1530.10 | 4520 | 637 | 2827 | 643 | 1230 | 496 | 842 | 1470 | 1215 | 1421 | 4520 | -0.09 |
| CP129 | Variations in A Tags | 5 | 13.90 | 33 | 3 | 23 | 14 | 13 | 1 | 33 | 9 | 3 | 8 | 32 | -0.09 |
| CP356 | Variations in I Tags | 0 | 2.20 | 12 | 0 | 12 | 1 | 0 | 6 | 0 | 2 | 0 | 1 | 0 | -0.09 |
| CP484 | Leading Variations in Title Tag | 1 | 0.70 | 1 | 0 | 0 | 1 | 1 | 1 | 0 | 1 | 1 | 1 | 1 | -0.09 |
| CP207 | Has Contact Page | 1 | 0.80 | 1 | 0 | 1 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | 1 | -0.09 |
| CP125 | Variations making whole A Tags | 0 | 0.70 | 2 | 0 | 1 | 2 | 1 | 0 | 0 | 2 | 1 | 0 | 0 | -0.08 |
| CPJLD189 | Has JSON-LD Organization | 0 | 0.30 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 1 | 1 | 0 | -0.08 |
| CPJLD057 | Has JSON-LD ContactPoint | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | -0.08 |
| CP213 | Has FavIcon | 1 | 0.70 | 1 | 0 | 1 | 1 | 0 | 1 | 1 | 0 | 1 | 1 | 1 | -0.08 |
| CP203 | Has Apple Touch Icon | 1 | 0.20 | 1 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.07 |
| CP489 | Variations in U Tags | 0 | 1.10 | 11 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 11 | -0.07 |
| ENT013 | Has Entities in H2 Tags | 1 | 0.90 | 1 | 1 | 1 | 1 | 1 | 1 | 0 | 1 | 1 | 1 | 1 | -0.07 |
| CP313 | Has Privacy Policy | 1 | 0.40 | 1 | 0 | 1 | 0 | 0 | 0 | 1 | 1 | 0 | 1 | 0 | -0.07 |
| CP309 | Has OpenGraph Image | 1 | 0.30 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 1 | 1 | -0.07 |
| ENT014 | Has Entities in H3 Tags | 0 | 0.40 | 1 | 1 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 1 | -0.07 |
| CPX005 | Variations in Aside Tags | 3 | 0.20 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 | 0 | -0.07 |
| CP355 | Variations in ID Attributes | 0 | 0.10 | 1 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.06 |
| CP384 | Variations in Meta OpenGraph Site Name | 0 | 0.30 | 2 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.06 |
| ENT011 | Meta Description Tag Has Entities | 1 | 0.90 | 1 | 1 | 1 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | 1 | -0.06 |
| ENT010 | Title Tag Has Entities | 1 | 1.00 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | -0.06 |
| CP133 | Variations in B Tags | 0 | 3.40 | 15 | 0 | 12 | 0 | 0 | 5 | 0 | 0 | 0 | 15 | 2 | -0.06 |
| ENT005 | Entities in H4 Tags | 1 | 0.50 | 3 | 0 | 0 | 0 | 3 | 0 | 0 | 2 | 0 | 0 | 0 | -0.06 |
| CP428 | Number of Images without Alt Text | 11 | 5.50 | 36 | 4 | 0 | 0 | 0 | 0 | 0 | 4 | 0 | 11 | 36 | -0.05 |
| CP177 | Variations in H4-H6 Tags | 1 | 0.50 | 3 | 0 | 0 | 0 | 3 | 0 | 0 | 2 | 0 | 0 | 0 | -0.05 |
| CP375 | Variations in LI Tags | 2 | 14.80 | 88 | 1 | 28 | 9 | 14 | 2 | 0 | 5 | 0 | 1 | 88 | -0.05 |
| ENT016 | Has Entities in H5 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | -0.05 |
| ENT015 | Has Entities in H4 Tags | 1 | 0.20 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | -0.05 |
| CP381a | Exact Match in Meta Descriptions | 1 | 0.20 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 1 | -0.05 |
| CP208 | Has Copyright | 1 | 0.90 | 1 | 1 | 1 | 1 | 1 | 1 | 0 | 1 | 1 | 1 | 1 | -0.05 |
| CP169 | Variations in H3 Tags | 0 | 0.50 | 2 | 1 | 2 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 1 | -0.05 |
| CP224 | Has Meta Charset | 0 | 1.00 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | -0.04 |
| CP426 | Number of Images | 14 | 13.30 | 47 | 4 | 44 | 0 | 8 | 3 | 0 | 7 | 3 | 17 | 47 | -0.03 |
| CP310 | Has OpenGraph Type | 1 | 0.60 | 1 | 1 | 0 | 1 | 0 | 1 | 0 | 0 | 1 | 1 | 1 | -0.03 |
| CPXX888 | Number of HTML Tags | 456 | 689.30 | 2002 | 529 | 2002 | 208 | 687 | 174 | 465 | 301 | 423 | 544 | 1560 | -0.03 |
| CP164 | Leading Variations in H2 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | -0.03 |
| CP223 | Has Meta Author | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | -0.03 |
| CP386 | Variations in Meta Twitter Description | 3 | 1.40 | 4 | 2 | 0 | 3 | 0 | 0 | 0 | 0 | 1 | 4 | 4 | -0.03 |
| CP418 | Number of Forms | 1 | 0.90 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 0 | 1 | -0.02 |
| CPX013 | Variations in Footer Tags | 0 | 21.40 | 194 | 2 | 0 | 18 | 0 | 0 | 0 | 0 | 0 | 0 | 194 | -0.02 |
| CP173 | Variations in H4 Tags | 1 | 0.40 | 3 | 0 | 0 | 0 | 3 | 0 | 0 | 1 | 0 | 0 | 0 | -0.02 |
| CP231 | Has Meta Twitter Description | 1 | 0.50 | 1 | 1 | 0 | 1 | 0 | 0 | 0 | 0 | 1 | 1 | 1 | -0.02 |
| CP228 | Has Meta Robots | 0 | 0.50 | 1 | 1 | 0 | 1 | 1 | 0 | 0 | 0 | 1 | 0 | 1 | -0.02 |
| ENT008 | Entities in Meta Description Tag | 3 | 2.40 | 5 | 1 | 5 | 2 | 0 | 4 | 1 | 3 | 2 | 2 | 4 | -0.02 |
| CP225 | Has Meta Description | 1 | 0.80 | 1 | 1 | 1 | 1 | 0 | 1 | 0 | 1 | 1 | 1 | 1 | -0.01 |
| CPJLD127 | Has JSON-LD ItemList | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | -0.01 |
| CP491 | Variations in Value Attributes | 0 | 0.50 | 2 | 0 | 0 | 0 | 0 | 1 | 2 | 0 | 2 | 0 | 0 | -0.00 |
| CPJLD211 | Has JSON-LD ProfessionalService | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | -0.00 |
