![]() This report was created using Cora Lite from SEO Tool Lab. Cora Lite is desktop software for Macs and PCs that measures up to 555 possible ranking factors and uses math to figure out which ones appear to influence your rankings the most. It measures each factor on the top 100 search results and tells you how much of each you need to be competitive with your higher ranking competitors. Learn More |
SEO Road Map - Monday March 30, 2020Winston-salem Seo #38 www.cliftonlawson.com
|
About the ReportThe Road Map lists the factors in descending order where the factors at the top have the strongest correlation with rank position in Google and they get incrementally weaker as you go down the list. We recommend that you fix 5-10 deficits at a time then wait 2-12 days to see if there is impact. You can always do more passes later. We want to avoid triggering a "Google Dance" where your page drops out of search for a week or more while Google reprocesses everything. We find that making too many changes at once triggers this. If you do trigger a Google Dance then 9 times out of 10 the correct action to take is to stop and wait. Work on different pages in that case. A Google Dance often results in the same position or better.Exact MatchThis is the search used to create this report.winston-salem seo VariationsVariations are the words that Google makes bold in desktop search results. Google bolds them to show you how relevant the results are. We measure them because they help make your page relevant for the target keyword.salem 10, winston 10, seo 10, search engine 9, search engine optimization 8, salem seo 8, winston salem 6, winston salem seo 5 LeadingThis means the tag content begins with the keyword match.<tag>KEYWORD ...</tag> Making Whole TagsThis means the only content in the tag is the keyword match.<tag>KEYWORD</tag> EntitiesEntities are nouns that Google's AI likely understands. They are found in public databases like Freebase, Wikidata, and Wikipedia. Groups of entities form topics which helps classify documents.ott 10, company 10, facebook 10, ebook 10, brand 9, search engine 9, customer 9, digital marketing 8, expert 8, search engine optimization 8, clients 8, design 8, social media 8, map 7, ppc 7, competition 6, blog 6, experience 6, research 6, north carolina 6, news 6, keywords 5, space 5, pinterest 5, online marketing 5, google search 4, pay-per-click 4, email marketing 4, lead generation 4, consultant 4, pricing 4, keyword research 3, raleigh 3, social media marketing 3, inbound marketing 3, greensboro 3 Triple Word LSILSI are simply other words that come up naturally when people talk about your target keyword.search engine optimization 8, default page page 5, engine optimization services 3 Double Word LSIspan class 10, div class 10, doctype html 10, search engine 9, ul class 9, body class 8, engine optimization 8, salem seo 8, html lang 8, input type 8, post_type menu 7, item menu 7, img src 7, li class 7, north carolina 6, page menu 6, winston salem 6, ' href 5, search engines 5, default page 5, link rel 5, css' href 4, css' media 4, page status 4, engine marketing 3, form role 3, to make 3, we know 3, is one 3, publish hentry 3Single Word LSIrank 10, google 10, how 10, search 10, seo 10, website 10, business 10, div 10, contact 10, rel 10, image 10, res 10, http 10, title 10, content 10, load 10, engine 10, company 10, class 10, custom 10, home 10, form 10, text 10, https 10, doc 10, top 10, man 10, doctype 10, body 10, high 10, www 10, logo 10, alt 10, winston 10, header 10, amp 10, footer 10, best 10, head 10, lang 10, src 10, social 10, about 10, height 10, ext 10, png 10, min 10, one 10, services 10, marketing 10, name 10, page 10, target 10, container 10, type 10, optimization 10, href 10, item 10, method 10, style 10, web 10, more 10, facebook 10, site 10, width 10, span 10, salem 10, data 10, html 10, ver 10, tar 10, bottom 10, link 10, value 10, sure 9, role 9, post 9, end 9, uploads 9, nav 9, template 9, main 9, net 9, traffic 9, new 9, background 9, position 9, box 9, media 9, ranking 9, align 9, this 9, know 9, color 9, placeholder 9, org 9, center 9, twitter 9, help 9, most 9, img 9, jpg 9, click 8, object 8, icon 8, result 8, area 8, there 8, clients 8, menu 8, url 8, border 8, true 8, make 8, sizes 8, input 8, email 8, 8217 8, button 8, start 8, location 8, none 8, theme 8, first 8, fix 7, post_type 7, drive 7, targeted 7, partner 7, font 7, good 7, info 7, check 7, action 7, large 7, aria 7, script 7, served 7, max 7, find 7, rankings 7, strategy 7, default 7, experts 7, video 7, avi 7, prop 7, display 7, date 7, youtube 7, linkedin 7, point 7, close 6, graph 6, 600 6, exec 6, 2020 6, better 6, publish 6, family 6, select 6, navigation 6, auto 6, edge 6, carolina 6, below 6, entry 6, clearfix 6, noscript 6, css 6, exe 6, margin 6, current 6, last 6, next 6, pub 6, mov 6, var 6, phone 6, north 6, blog 6, sales 6, important 6, padding 6, user 6, without 5, article 5, child 5, 2019 5, number 5, tablet 5, block 5, fill 5, code 5, divi 5, land 5, firm 5, engines 5, styles 5, pot 5, single 5, source 5, 8220 5, solutions 5, fixed 5, higher 5, stylesheet 5, images 5, methods 5, visitors 5, fonts 5, ready 5, sheet 5, factors 5, themes 4, version 4, schema 4, correct 4, analytics 4, false 4, channel 4, latin 4, 'all' 4, field 4, status 4, 'https 4, 'stylesheet' 4, industries 4, php 4, whether 4, prev 4, api 4, cache 4, hentry 4, meta 4, recommend 4, pop 4, builder 4, loader 4, 038 4, 8221 4, css' 4, description 4, icons 4, required 4, embed 4, case 4, organization 4, 'http 4, 'text 4, scale 4, performance 4, inline 4, plugins 3, bring 3, xml 3, breadcrumbs 3, transparent 3, fast 3, opacity 3, discuss 3, optimized 3, oembed 3, else 3, index 3, handle 3, complete 3, return 3, includes 3, piedmont 3, experienced 3, greensboro 3, breadcrumb 3, instagram 3, items 3, svg 3, plugin 3, closed 3, wordpress 3, preview 3, learning 3, speed 3, push 3, should 3, format 3, professionals 3, googleapis 3 |
Factor ID | Factor Name | #38 cliftonlawson.com | Avg | Max | #1 | #2 | #3 | #4 | #5 | #6 | #7 | #8 | #9 | #10 | 0.20 |
CP465c | Variations in script Tags | 1 | 18.80 | 42 | 24 | 19 | 10 | 6 | 42 | 7 | 27 | 5 | 24 | 24 | -0.51 |
CP137 | Variations in the Canonical URL | 3 | 2.50 | 3 | 2 | 3 | 3 | 2 | 3 | 0 | 3 | 3 | 3 | 3 | -0.51 |
CP469 | Variations in Sentences | 1 | 15.40 | 33 | 16 | 18 | 2 | 3 | 25 | 33 | 29 | 5 | 11 | 12 | -0.44 |
CP134 | Variations in Body Tag | 328 | 116.60 | 430 | 135 | 65 | 57 | 41 | 430 | 54 | 68 | 70 | 45 | 201 | -0.43 |
CP470 | Variations in the HTML Tag | 328 | 117.50 | 433 | 135 | 71 | 57 | 41 | 433 | 54 | 68 | 70 | 45 | 201 | -0.41 |
CPX010 | Variations in Div Tags | 319 | 90.20 | 289 | 119 | 63 | 29 | 41 | 289 | 54 | 62 | 33 | 30 | 182 | -0.41 |
CPJLD122 | Has JSON-LD ImageObject | 0 | 0.60 | 1 | 1 | 1 | 0 | 1 | 1 | 0 | 1 | 0 | 1 | 0 | -0.41 |
CP134a | Exact Match in Body Tag | 0 | 3.80 | 13 | 13 | 2 | 2 | 0 | 7 | 0 | 5 | 8 | 1 | 0 | -0.41 |
CP465 | Variations in P Tags | 46 | 29.30 | 62 | 51 | 25 | 11 | 11 | 62 | 41 | 37 | 19 | 13 | 23 | -0.40 |
CP383 | Variations in Meta OpenGraph Description | 0 | 2.70 | 6 | 4 | 2 | 0 | 1 | 6 | 2 | 2 | 2 | 4 | 4 | -0.38 |
CP153 | Variations in H1 and H2 Tags | 4 | 6.20 | 14 | 1 | 11 | 4 | 3 | 14 | 4 | 4 | 4 | 4 | 13 | -0.38 |
CP385 | Variations in Meta OpenGraph Content | 0 | 2.00 | 4 | 2 | 1 | 0 | 2 | 3 | 4 | 1 | 1 | 3 | 3 | -0.35 |
CP152 | Variations in H1 Tags | 1 | 1.90 | 3 | 3 | 1 | 1 | 1 | 1 | 3 | 3 | 2 | 2 | 2 | -0.35 |
CP364 | Is OpenGraph Type Article | 0 | 0.80 | 1 | 1 | 1 | 0 | 1 | 1 | 0 | 1 | 1 | 1 | 1 | -0.34 |
CP161 | Variations in H1-H6 Tags | 11 | 8.50 | 16 | 7 | 12 | 7 | 7 | 16 | 5 | 4 | 7 | 4 | 16 | -0.34 |
CP157 | Variations in H1, H2, and H3 Tags | 11 | 7.60 | 16 | 5 | 12 | 6 | 3 | 16 | 5 | 4 | 7 | 4 | 14 | -0.34 |
CPJLD189 | Has JSON-LD Organization | 1 | 0.60 | 1 | 0 | 0 | 1 | 1 | 0 | 0 | 1 | 1 | 1 | 1 | -0.34 |
CP381 | Variations in Meta Descriptions | 6 | 2.30 | 6 | 4 | 2 | 0 | 1 | 6 | 2 | 2 | 2 | 0 | 4 | -0.33 |
CP124a | Variations in Absolute URLs | 141 | 36.70 | 141 | 55 | 11 | 16 | 20 | 141 | 2 | 21 | 33 | 10 | 58 | -0.32 |
CP233 | Has Meta Twitter Site | 0 | 0.70 | 1 | 1 | 0 | 0 | 1 | 1 | 1 | 1 | 1 | 0 | 1 | -0.32 |
ENT000a | Number of Entities Used | 21 | 24.20 | 31 | 30 | 31 | 21 | 27 | 27 | 24 | 24 | 17 | 20 | 21 | -0.31 |
CPJLD265 | Has JSON-LD WebPage | 0 | 0.80 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 0 | 1 | 0 | -0.30 |
CP481 | Variations in Title Tag | 4 | 2.30 | 4 | 2 | 1 | 3 | 2 | 3 | 4 | 1 | 1 | 3 | 3 | -0.30 |
CP386 | Variations in Meta Twitter Description | 0 | 1.90 | 6 | 4 | 2 | 0 | 1 | 6 | 2 | 2 | 2 | 0 | 0 | -0.30 |
CP384 | Variations in Meta OpenGraph Site Name | 0 | 0.80 | 2 | 1 | 0 | 0 | 1 | 1 | 1 | 0 | 0 | 2 | 2 | -0.29 |
CP310 | Has OpenGraph Type | 0 | 0.90 | 1 | 1 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | -0.29 |
CP127 | Variations in A Tag HREFs | 141 | 28.10 | 139 | 25 | 5 | 13 | 3 | 139 | 2 | 9 | 8 | 9 | 68 | -0.29 |
CP483a | Exact Match in the Title Tag | 0 | 0.20 | 1 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | -0.28 |
CP470a | Exact Match in the HTML Tag | 0 | 1.80 | 9 | 9 | 0 | 2 | 0 | 7 | 0 | 0 | 0 | 0 | 0 | -0.28 |
CPJLD198 | Has JSON-LD Person | 0 | 0.10 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | -0.27 |
CP129 | Variations in A Tags | 147 | 12.20 | 32 | 20 | 5 | 17 | 13 | 32 | 1 | 3 | 9 | 7 | 15 | -0.27 |
CP468 | Number of Sentences | 105 | 43.90 | 116 | 52 | 54 | 9 | 3 | 116 | 56 | 50 | 15 | 60 | 24 | -0.27 |
CPXR24 | Number of P Tags | 66 | 41.20 | 89 | 44 | 59 | 8 | 25 | 89 | 49 | 41 | 33 | 47 | 17 | -0.26 |
CP467 | Variations in Section Tags | 1 | 20.00 | 87 | 1 | 0 | 0 | 0 | 87 | 48 | 1 | 0 | 25 | 38 | -0.26 |
CPJLD014 | Has JSON-LD Article | 0 | 0.10 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | -0.26 |
CP492b | Unabridged Word Count | 4746 | 1525.20 | 4520 | 1231 | 1939 | 541 | 533 | 4520 | 1723 | 1244 | 957 | 1604 | 960 | -0.26 |
CP165 | Variations in H2 Tags | 9 | 3.60 | 12 | 0 | 0 | 0 | 10 | 10 | 1 | 1 | 1 | 1 | 12 | -0.26 |
QS005 | Number of Questions In H1 Tags | 0 | 0.40 | 3 | 3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.25 |
CP492 | Word Count | 3921 | 1261.10 | 3735 | 1038 | 1628 | 435 | 459 | 3735 | 1437 | 1007 | 785 | 1268 | 819 | -0.25 |
CP484 | Leading Variations in Title Tag | 1 | 0.70 | 1 | 1 | 1 | 1 | 0 | 1 | 0 | 1 | 1 | 1 | 0 | -0.25 |
CP309 | Has OpenGraph Image | 0 | 0.50 | 1 | 1 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 1 | 1 | -0.25 |
CP228 | Has Meta Robots | 0 | 0.70 | 1 | 1 | 1 | 0 | 1 | 1 | 1 | 1 | 0 | 1 | 0 | -0.25 |
CP159a | Exact Match in H1-H6 Tags | 0 | 0.40 | 3 | 1 | 0 | 0 | 0 | 3 | 0 | 0 | 0 | 0 | 0 | -0.24 |
CPJLD007 | Has JSON-LD AggregateRating | 0 | 0.20 | 1 | 0 | 0 | 1 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | -0.24 |
CPJLD266 | Has JSON-LD Website | 1 | 0.80 | 1 | 1 | 1 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | 0 | -0.24 |
CP231 | Has Meta Twitter Description | 0 | 0.70 | 1 | 1 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | 0 | 0 | -0.24 |
CP352 | Has YouTube Embed | 0 | 0.20 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | -0.23 |
CP471 | Variations in Span Tags | 6 | 10.50 | 45 | 28 | 2 | 0 | 8 | 12 | 1 | 5 | 2 | 2 | 45 | -0.23 |
CP455 | Number of YouTube Embeds | 0 | 0.40 | 3 | 1 | 0 | 0 | 0 | 0 | 0 | 3 | 0 | 0 | 0 | -0.23 |
ENT018 | Entities in Sentences | 48 | 44.50 | 89 | 89 | 43 | 25 | 29 | 71 | 53 | 36 | 23 | 38 | 38 | -0.23 |
CP167 | Exact Match making whole H3 Tags | 0 | 0.20 | 1 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | -0.23 |
CP465z | Variations in Form Tags | 0 | 1.00 | 6 | 0 | 6 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 3 | -0.23 |
CP481a | Word Count in Title Tag | 10 | 9.80 | 15 | 7 | 9 | 10 | 9 | 10 | 11 | 9 | 9 | 9 | 15 | -0.23 |
CP151 | Leading Variations in H1 Tags | 1 | 0.70 | 1 | 0 | 1 | 1 | 0 | 1 | 0 | 1 | 1 | 1 | 1 | -0.23 |
CP428 | Number of Images without Alt Text | 2 | 13.00 | 59 | 1 | 12 | 2 | 59 | 36 | 3 | 0 | 0 | 14 | 3 | -0.22 |
CP156 | Leading Variations in H1, H2, and H3 Tags | 2 | 1.40 | 3 | 1 | 1 | 2 | 1 | 2 | 0 | 1 | 1 | 2 | 3 | -0.22 |
CPXR004 | Number of H1 Tags | 1 | 2.20 | 11 | 11 | 1 | 1 | 1 | 1 | 2 | 1 | 1 | 1 | 2 | -0.22 |
CPXR003 | Number of Heading Tags | 46 | 22.20 | 33 | 29 | 31 | 6 | 33 | 26 | 27 | 15 | 18 | 11 | 26 | -0.22 |
CP318 | Has RSS Link | 0 | 0.80 | 1 | 1 | 1 | 0 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | -0.22 |
CP388 | Variations in Meta Twitter Content | 0 | 1.40 | 4 | 2 | 1 | 0 | 2 | 3 | 4 | 1 | 1 | 0 | 0 | -0.21 |
CP150a2 | Exact Match in H2 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | -0.21 |
CPXR018 | Variations in Nav Tags | 4 | 16.40 | 127 | 1 | 0 | 22 | 0 | 127 | 0 | 0 | 3 | 0 | 11 | -0.21 |
CP473 | Variations in Strong Tags | 0 | 5.10 | 24 | 24 | 0 | 0 | 0 | 7 | 1 | 0 | 3 | 1 | 15 | -0.21 |
CP150a | Exact Match in H1 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | -0.21 |
CP452 | Number of Videos | 0 | 0.40 | 3 | 1 | 0 | 0 | 0 | 0 | 0 | 3 | 0 | 0 | 0 | -0.21 |
ENT013 | Has Entities in H2 Tags | 1 | 0.80 | 1 | 0 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | -0.21 |
CP474 | Variations making whole Strong Tags | 0 | 0.40 | 2 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 2 | -0.21 |
CP348 | Has Video | 0 | 0.20 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | -0.20 |
QS006 | Number of Questions In H2 Tags | 0 | 0.70 | 2 | 0 | 2 | 0 | 0 | 1 | 1 | 1 | 0 | 0 | 2 | -0.20 |
CP345 | Has Terms of Service | 1 | 0.40 | 1 | 0 | 0 | 1 | 1 | 0 | 0 | 0 | 1 | 0 | 1 | -0.20 |
CP169 | Variations in H3 Tags | 7 | 1.40 | 4 | 4 | 1 | 2 | 0 | 2 | 1 | 0 | 3 | 0 | 1 | -0.20 |
CP164 | Leading Variations in H2 Tags | 0 | 0.40 | 1 | 0 | 0 | 1 | 1 | 0 | 0 | 0 | 0 | 1 | 1 | -0.20 |
CP159 | Exact Match making whole H1-H6 Tags | 0 | 0.30 | 2 | 1 | 0 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | -0.20 |
CP155 | Exact Match making whole H1, H2, and H3 Tags | 0 | 0.30 | 2 | 1 | 0 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | -0.20 |
CPJLD233 | Has JSON-LD Search Action | 1 | 0.70 | 1 | 1 | 1 | 0 | 0 | 1 | 1 | 1 | 1 | 1 | 0 | -0.20 |
CP234 | Has Meta Twitter Content | 0 | 0.70 | 1 | 1 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | 0 | 0 | -0.19 |
CP203 | Has Apple Touch Icon | 0 | 0.60 | 1 | 1 | 1 | 0 | 1 | 1 | 0 | 0 | 1 | 0 | 1 | -0.19 |
CP230 | Has Meta Twitter Cards | 0 | 0.80 | 1 | 1 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | 0 | 1 | -0.19 |
CPXR020 | Variations in Q Tags | 0 | 1.50 | 15 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 15 | 0 | -0.19 |
CP478 | Title Has Question Words | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.18 |
ENT003 | Entities in H2 Tags | 2 | 1.50 | 4 | 0 | 2 | 0 | 3 | 4 | 0 | 1 | 2 | 1 | 2 | -0.18 |
CP126 | Exact Match making whole A Tags | 0 | 0.10 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.17 |
ENT001 | Entities in HTML Tag | 90 | 86.00 | 160 | 160 | 101 | 40 | 54 | 124 | 76 | 62 | 43 | 88 | 112 | -0.17 |
ENT010 | Title Tag Has Entities | 1 | 0.90 | 1 | 1 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | -0.16 |
CP173 | Variations in H4 Tags | 0 | 0.80 | 4 | 2 | 0 | 0 | 4 | 0 | 0 | 0 | 0 | 0 | 2 | -0.16 |
CP204 | Has Canonical URL | 1 | 1.00 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | -0.16 |
CP133 | Variations in B Tags | 0 | 1.40 | 12 | 0 | 12 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | -0.16 |
CP381a | Exact Match in Meta Descriptions | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | -0.15 |
QS003 | Number of Questions | 2 | 5.00 | 18 | 10 | 3 | 3 | 0 | 18 | 1 | 6 | 1 | 5 | 3 | -0.15 |
CP150a3 | Exact Match in H3 Tags | 0 | 0.20 | 1 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | -0.15 |
CP480 | Title Length | 70 | 63.60 | 102 | 53 | 58 | 53 | 58 | 65 | 66 | 55 | 61 | 65 | 102 | -0.15 |
CP481b | Word Count in Meta Description Tag | 74 | 23.60 | 57 | 29 | 29 | 0 | 20 | 57 | 23 | 23 | 46 | 0 | 9 | -0.15 |
ENT011 | Meta Description Tag Has Entities | 1 | 0.70 | 1 | 1 | 1 | 0 | 1 | 1 | 1 | 0 | 1 | 0 | 1 | -0.14 |
CP168 | Leading Variations in H3 Tags | 1 | 0.30 | 1 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 1 | -0.14 |
CP132 | Variations in Blockquote Tags | 0 | 1.50 | 15 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 15 | 0 | -0.14 |
CP141 | Variations in HTML Comments | 0 | 1.30 | 3 | 0 | 0 | 0 | 3 | 0 | 3 | 3 | 1 | 3 | 0 | -0.14 |
CPJLD172 | Has JSON-LD News Article | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.14 |
CPX003 | Variations in Main Tags | 323 | 9.50 | 58 | 0 | 0 | 0 | 0 | 0 | 5 | 0 | 58 | 32 | 0 | -0.14 |
CP150 | Exact Match making whole H1 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | -0.13 |
CP177 | Variations in H4-H6 Tags | 0 | 0.90 | 4 | 2 | 0 | 1 | 4 | 0 | 0 | 0 | 0 | 0 | 2 | -0.13 |
CP160 | Leading Variations in H1-H6 Tags | 2 | 1.60 | 4 | 2 | 1 | 2 | 1 | 2 | 0 | 1 | 1 | 2 | 4 | -0.13 |
CP412 | Number of Email Addresses | 14 | 0.20 | 1 | 0 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | -0.13 |
ENT008 | Entities in Meta Description Tag | 1 | 1.60 | 4 | 4 | 1 | 0 | 2 | 2 | 3 | 0 | 2 | 0 | 2 | -0.13 |
QS013 | Meta Description Tag Has Question | 0 | 0.30 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 1 | 0 | 1 | -0.13 |
CP128 | Variations in Alt Attributes | 3 | 3.30 | 10 | 3 | 10 | 0 | 1 | 0 | 2 | 3 | 2 | 6 | 6 | -0.13 |
CP412b | Has Email | 1 | 0.20 | 1 | 0 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | -0.12 |
CPXX888 | Number of HTML Tags | 3262 | 648.60 | 1560 | 627 | 670 | 196 | 702 | 1560 | 377 | 421 | 356 | 391 | 1186 | -0.12 |
ENT016 | Has Entities in H5 Tags | 0 | 0.40 | 1 | 1 | 1 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | -0.12 |
CP207 | Has Contact Page | 1 | 0.90 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 0 | 1 | -0.12 |
CP365 | Is or Has AMP | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.11 |
CP202 | Has Amp Link Tag | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.11 |
CP213 | Has FavIcon | 1 | 1.00 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | -0.11 |
ENT014 | Has Entities in H3 Tags | 1 | 0.90 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 0 | 1 | 1 | 1 | -0.11 |
CP472 | Variations making whole Span Tags | 0 | 0.40 | 2 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 1 | -0.11 |
CP425 | Number of HTTPS Links | 679 | 102.30 | 462 | 79 | 50 | 54 | 50 | 462 | 19 | 30 | 59 | 24 | 196 | -0.10 |
CP211 | Has Domain Phrase In Content | 0 | 0.30 | 1 | 0 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 1 | 0 | -0.10 |
CP172 | Leading Variations in H4 Tags | 0 | 0.20 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.10 |
CP380 | Meta Description Length | 429 | 140.50 | 328 | 160 | 148 | 0 | 122 | 328 | 151 | 151 | 282 | 0 | 63 | -0.10 |
ENT004 | Entities in H3 Tags | 7 | 2.00 | 4 | 4 | 1 | 2 | 2 | 4 | 2 | 0 | 1 | 1 | 3 | -0.09 |
CP479b | Title Has Year | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | -0.09 |
ENT006 | Entities in H5 Tags | 0 | 0.90 | 4 | 4 | 2 | 2 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | -0.09 |
CP151a | Leading Variations in Meta Description Tags | 0 | 0.20 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 1 | -0.09 |
CP491 | Variations in Value Attributes | 4 | 1.50 | 6 | 0 | 0 | 0 | 0 | 0 | 0 | 3 | 6 | 0 | 6 | -0.08 |
CP435 | Number of Links | 679 | 104.10 | 464 | 79 | 50 | 57 | 50 | 464 | 22 | 30 | 59 | 26 | 204 | -0.08 |
CP489 | Variations in U Tags | 0 | 1.70 | 17 | 0 | 0 | 0 | 0 | 17 | 0 | 0 | 0 | 0 | 0 | -0.08 |
QS004 | Number of Questions In Headings | 0 | 1.40 | 4 | 4 | 2 | 0 | 0 | 3 | 1 | 1 | 0 | 0 | 3 | -0.07 |
CP130 | Variations in Article Tags | 0 | 15.00 | 63 | 63 | 0 | 0 | 20 | 0 | 0 | 0 | 27 | 0 | 40 | -0.07 |
CP139 | Variations in Class Attributes | 0 | 1.00 | 6 | 0 | 0 | 0 | 0 | 3 | 0 | 0 | 1 | 0 | 6 | -0.07 |
QS012 | Headings Has Question | 0 | 0.60 | 1 | 1 | 1 | 0 | 0 | 1 | 1 | 1 | 0 | 0 | 1 | -0.07 |
CP356 | Variations in I Tags | 3 | 0.20 | 2 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.06 |
CP347 | Has US Phone Number | 1 | 0.90 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 0 | 1 | 1 | 1 | -0.06 |
CP443 | Number of Rel Author Links | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | -0.05 |
ENT015 | Has Entities in H4 Tags | 0 | 0.50 | 1 | 1 | 1 | 0 | 1 | 0 | 1 | 0 | 0 | 0 | 1 | -0.05 |
ENT012 | Has Entities in H1 Tags | 1 | 0.50 | 1 | 1 | 0 | 0 | 1 | 0 | 1 | 1 | 0 | 0 | 1 | -0.05 |
ENT005 | Entities in H4 Tags | 0 | 1.60 | 11 | 2 | 0 | 0 | 11 | 0 | 1 | 0 | 0 | 0 | 2 | -0.05 |
CP375 | Variations in LI Tags | 146 | 14.30 | 104 | 0 | 3 | 18 | 2 | 104 | 0 | 0 | 7 | 0 | 9 | -0.04 |
CPJLD211 | Has JSON-LD ProfessionalService | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | -0.04 |
CP176 | Leading Variations in H4-H6 Tags | 0 | 0.20 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.04 |
CPX006 | Variations in Header Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | -0.04 |
CPX001 | Variations in Address Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | -0.04 |
CP166 | Variations making whole H3 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.03 |
CPX013 | Variations in Footer Tags | 0 | 21.40 | 194 | 0 | 0 | 0 | 0 | 194 | 1 | 0 | 2 | 9 | 8 | -0.02 |
CP477 | Variations in Title Attributes | 0 | 1.70 | 11 | 11 | 0 | 2 | 0 | 0 | 1 | 3 | 0 | 0 | 0 | -0.02 |
CPXR002 | Number of HTML Comments | 9 | 21.80 | 163 | 0 | 0 | 6 | 163 | 2 | 14 | 2 | 7 | 13 | 11 | -0.02 |
CP479a | Title Has Best | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | -0.02 |
CP418 | Number of Forms | 4 | 2.80 | 11 | 2 | 7 | 1 | 1 | 1 | 0 | 1 | 4 | 0 | 11 | -0.02 |
CP235 | Has Meta Viewport | 0 | 0.20 | 1 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | -0.02 |
CP451 | Number of US Phone Numbers | 31 | 2.00 | 5 | 3 | 1 | 1 | 2 | 5 | 2 | 0 | 3 | 1 | 2 | -0.01 |
CP181 | Variations in H5 Tags | 0 | 0.10 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.01 |
CP208 | Has Copyright | 1 | 0.90 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | -0.00 |
CP376 | Variations making whole LI Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | -0.00 |
ENT009 | Entities in Title Tag | 2 | 1.10 | 3 | 3 | 0 | 0 | 1 | 2 | 1 | 2 | 0 | 1 | 1 | -0.00 |
ENT002 | Entities in H1 Tags | 0 | 0.90 | 3 | 0 | 0 | 0 | 3 | 0 | 2 | 1 | 0 | 0 | 3 | -0.00 |