This report was created using Cora Lite from SEO Tool Lab. Cora Lite is desktop software for Macs and PCs that measures up to 555 possible ranking factors and uses math to figure out which ones appear to influence your rankings the most. It measures each factor on the top 100 search results and tells you how much of each you need to be competitive with your higher ranking competitors. Learn More |
SEO Road Map - Saturday March 28, 2020Sacramento Seo #7 www.lockedownseo.com
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About the ReportThe Road Map lists the factors in descending order where the factors at the top have the strongest correlation with rank position in Google and they get incrementally weaker as you go down the list. We recommend that you fix 5-10 deficits at a time then wait 2-12 days to see if there is impact. You can always do more passes later. We want to avoid triggering a "Google Dance" where your page drops out of search for a week or more while Google reprocesses everything. We find that making too many changes at once triggers this. If you do trigger a Google Dance then 9 times out of 10 the correct action to take is to stop and wait. Work on different pages in that case. A Google Dance often results in the same position or better.Exact MatchThis is the search used to create this report.sacramento seo VariationsVariations are the words that Google makes bold in desktop search results. Google bolds them to show you how relevant the results are. We measure them because they help make your page relevant for the target keyword.sacramento 10, sacramento seo 10, search 10, search engine 10, search engine optimization 10, seo 10 LeadingThis means the tag content begins with the keyword match.<tag>KEYWORD ...</tag> Making Whole TagsThis means the only content in the tag is the keyword match.<tag>KEYWORD</tag> EntitiesEntities are nouns that Google's AI likely understands. They are found in public databases like Freebase, Wikidata, and Wikipedia. Groups of entities form topics which helps classify documents.sacramento 10, search engine optimization 10, clients 10, company 10, url 10, customer 10, expert 9, blog 9, search engines 9, social media 9, facebook 9, digital marketing 8, advertising 8, competition 7, research 7, california 7, cost 7, online marketing 7, consultant 7, keyword 6, keywords 5, google search 5, search engine marketing 5, social media marketing 5, internet marketing 5, brands 5, reputation management 4, sitemap 4, pay per click 4, b2b 4, content marketing 4, google analytics 4, adinfusion 3, graphic designer 3, inbound marketing 3, faqs 3, average 3, tradition 3, technology 3 Triple Word LSILSI are simply other words that come up naturally when people talk about your target keyword.search engine optimization 10, sacramento seo company 5, sacramento seo expert 4, search engine rankings 3 Double Word LSIsearch engine 10, engine optimization 10, sacramento seo 10, seo company 9, social media 9, digital market 8, we help 7, online marketing 7, seo expert 7, to rank 6, marketing services 6, first page 5, engine marketing 5, s online 5, google search 5, to find 5, learn more 5, engine results 4, to see 4, search results 4, s top 4, to ensure 4, to take 4, site optimization 3, to provide 3, marketing company 3, increase traffic 3, we work 3, s proven 3, to build 3, business owners 3, on page 3, we know 3, we offer 3, website optimization 3, bottom line 3Single Word LSIrank 10, search 10, term 10, customers 10, seo 10, website 10, business 10, right 10, contact 10, its 10, engine 10, rate 10, company 10, over 10, form 10, service 10, clients 10, local 10, top 10, able 10, use 10, that 10, new 10, sacramento 10, media 10, online 10, about 10, companies 10, brand 10, one 10, services 10, call 10, marketing 10, results 10, page 10, full 10, now 10, way 10, type 10, optimization 10, work 10, web 10, low 10, more 10, lead 10, help 10, site 10, first 10, market 10, line 10, link 10, customer 10, grow 9, sure 9, google 9, how 9, see 9, set 9, pay 9, take 9, digital 9, mobile 9, expert 9, businesses 9, ever 9, even 9, product 9, main 9, high 9, find 9, net 9, traffic 9, read 9, best 9, make 9, social 9, 100 9, engines 9, let 9, they 9, them 9, where 9, team 9, ranking 9, open 9, video 9, not 9, start 9, base 9, provide 9, agency 9, blog 9, sales 9, like 9, bottom 9, here 9, why 9, quote 8, click 8, sites 8, analytics 8, month 8, trust 8, number 8, city 8, report 8, solution 8, rankings 8, strategy 8, nation 8, professional 8, want 8, industry 8, free 8, experts 8, know 8, campaign 8, show 8, privacy 8, what 8, time 8, when 8, put 8, give 8, phone 8, ways 8, value 8, san 8, increase 8, policy 7, consultant 7, needs 7, add 7, success 7, served 7, products 7, world 7, revenue 7, reviews 7, goals 7, based 7, long 7, email 7, through 7, research 7, california 7, this 7, look 7, internet 7, competition 7, terms 7, los 7, only 7, keep 7, cost 7, offer 6, these 6, reserved 6, drive 6, learn 6, dominate 6, some 6, choose 6, 2018 6, there 6, select 6, rights 6, links 6, 202 6, firm 6, each 6, quality 6, does 6, many 6, people 6, such 6, keyword 6, solutions 6, develop 6, news 6, reach 6, price 6, before 6, space 6, should 6, few 6, create 6, visible 6, build 6, earn 6, growth 6, because 5, investment 5, looking 5, providing 5, 1000 5, proven 5, national 5, keywords 5, which 5, perform 5, copyright 5, cell 5, industries 5, return 5, always 5, fill 5, expand 5, monthly 5, today 5, expertise 5, leg 5, competitors 5, using 5, unique 5, into 5, strategies 5, started 5, run 5, ensure 5, contract 5, gain 5, feature 5, quick 5, techniques 5, job 5, youtube 5, process 5, analysis 4, reports 4, questions 4, searches 4, searching 4, schedule 4, understand 4, tailor 4, deliver 4, ecommerce 4, everything 4, trigger 4, trusted 4, highly 4, access 4, arm 4, receive 4, outrank 4, developing 4, commerce 4, step 4, rage 4, aware 4, designed 4, areas 3, owners 3, losing 3, knowledge 3, personal 3, stop 3, targeted 3, mind 3, others 3, however 3, made 3, thousands 3, knows 3, may 3, discovery 3, hiring 3, consumers 3, respond 3, skills 3, locally 3, 481 3, benefit 3, creating 3, reality 3, cut 3, two 3, partners 3, offers 3, consultants 3, support 3, attract 3, updates 3, house 3, life 3, technology 3, suit 3, consultation 3, initial 3, expect 3, cannot 3, growing 3, potential 3, daily 3, safe 3, professionals 3, amount 3, factors 3 |
| Factor ID | Factor Name | #7 lockedownseo.com | Avg | Max | #1 | #2 | #3 | #4 | #5 | #6 | #7 | #8 | #9 | #10 | 0.20 |
| ENT000a | Number of Entities Used | 23 | 26.60 | 37 | 27 | 26 | 37 | 27 | 24 | 30 | 23 | 23 | 15 | 34 | -0.37 |
| CP465 | Variations in P Tags | 31 | 34.70 | 77 | 4 | 22 | 13 | 41 | 29 | 71 | 31 | 30 | 29 | 77 | -0.35 |
| CP469a | Exact Match in Sentences | 0 | 2.30 | 5 | 4 | 2 | 0 | 2 | 0 | 3 | 0 | 2 | 5 | 5 | -0.34 |
| CP126 | Exact Match making whole A Tags | 0 | 0.60 | 4 | 0 | 1 | 0 | 0 | 0 | 4 | 0 | 1 | 0 | 0 | -0.34 |
| ENT018 | Entities in Sentences | 45 | 88.60 | 220 | 112 | 67 | 220 | 62 | 59 | 95 | 45 | 50 | 37 | 139 | -0.32 |
| QS005 | Number of Questions In H1 Tags | 0 | 0.60 | 3 | 0 | 3 | 0 | 2 | 1 | 0 | 0 | 0 | 0 | 0 | -0.29 |
| CP128 | Variations in Alt Attributes | 8 | 3.70 | 10 | 0 | 2 | 4 | 1 | 4 | 10 | 8 | 0 | 0 | 8 | -0.28 |
| CP469 | Variations in Sentences | 14 | 24.40 | 55 | 33 | 10 | 4 | 28 | 23 | 55 | 14 | 12 | 22 | 43 | -0.28 |
| ENT001 | Entities in HTML Tag | 143 | 222.90 | 575 | 466 | 190 | 575 | 110 | 94 | 199 | 143 | 94 | 87 | 271 | -0.28 |
| ENT003 | Entities in H2 Tags | 10 | 6.80 | 13 | 0 | 10 | 1 | 9 | 6 | 13 | 10 | 8 | 4 | 7 | -0.27 |
| CP492b | Unabridged Word Count | 626 | 1672.70 | 3058 | 1362 | 1835 | 3058 | 1815 | 1228 | 2231 | 626 | 819 | 1125 | 2628 | -0.27 |
| CP153 | Variations in H1 and H2 Tags | 17 | 7.70 | 17 | 2 | 6 | 3 | 14 | 7 | 14 | 17 | 4 | 3 | 7 | -0.26 |
| QS006 | Number of Questions In H2 Tags | 1 | 1.60 | 7 | 0 | 2 | 0 | 7 | 1 | 2 | 1 | 1 | 1 | 1 | -0.26 |
| CPXR24 | Number of P Tags | 25 | 38.70 | 63 | 2 | 38 | 45 | 44 | 26 | 53 | 25 | 53 | 38 | 63 | -0.25 |
| CP470a | Exact Match in the HTML Tag | 12 | 10.00 | 23 | 6 | 23 | 2 | 5 | 1 | 19 | 12 | 7 | 8 | 17 | -0.24 |
| CP456 | Variations in Option Tags | 0 | 0.40 | 2 | 2 | 0 | 0 | 0 | 0 | 1 | 0 | 1 | 0 | 0 | -0.24 |
| CP492 | Word Count | 556 | 1367.20 | 2474 | 1117 | 1457 | 2474 | 1445 | 1026 | 1846 | 556 | 692 | 920 | 2139 | -0.23 |
| CP157 | Variations in H1, H2, and H3 Tags | 25 | 9.80 | 25 | 2 | 6 | 5 | 14 | 7 | 17 | 25 | 6 | 3 | 13 | -0.23 |
| CP165 | Variations in H2 Tags | 1 | 3.50 | 9 | 5 | 0 | 0 | 2 | 2 | 1 | 1 | 9 | 9 | 6 | -0.23 |
| CP132 | Variations in Blockquote Tags | 0 | 0.90 | 5 | 0 | 0 | 5 | 0 | 0 | 4 | 0 | 0 | 0 | 0 | -0.22 |
| ENT014 | Has Entities in H3 Tags | 1 | 0.60 | 1 | 0 | 1 | 1 | 0 | 0 | 1 | 1 | 1 | 0 | 1 | -0.22 |
| CP134 | Variations in Body Tag | 89 | 161.70 | 365 | 365 | 105 | 279 | 106 | 85 | 242 | 89 | 69 | 91 | 186 | -0.22 |
| QS012 | Headings Has Question | 1 | 0.80 | 1 | 0 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | -0.22 |
| ENT005 | Entities in H4 Tags | 4 | 0.90 | 4 | 0 | 0 | 0 | 0 | 4 | 0 | 4 | 0 | 0 | 1 | -0.21 |
| QS003 | Number of Questions | 3 | 9.40 | 26 | 3 | 10 | 1 | 26 | 6 | 26 | 3 | 4 | 2 | 13 | -0.21 |
| QS004 | Number of Questions In Headings | 4 | 2.90 | 9 | 0 | 6 | 0 | 9 | 2 | 2 | 4 | 3 | 1 | 2 | -0.21 |
| CPX010 | Variations in Div Tags | 85 | 122.10 | 258 | 144 | 100 | 258 | 106 | 74 | 133 | 85 | 60 | 79 | 182 | -0.21 |
| CPXR015 | Variations in Figure Tags | 0 | 2.40 | 24 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 24 | -0.20 |
| CPX003 | Variations in Main Tags | 87 | 58.00 | 173 | 0 | 46 | 0 | 0 | 0 | 162 | 87 | 50 | 62 | 173 | -0.20 |
| CP161 | Variations in H1-H6 Tags | 35 | 11.50 | 35 | 2 | 6 | 5 | 17 | 10 | 17 | 35 | 6 | 3 | 14 | -0.19 |
| CP470 | Variations in the HTML Tag | 89 | 162.10 | 365 | 365 | 105 | 282 | 106 | 86 | 242 | 89 | 69 | 91 | 186 | -0.19 |
| CP136 | Variations making whole B Tags | 0 | 0.20 | 2 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.19 |
| CP134a | Exact Match in Body Tag | 12 | 16.30 | 45 | 6 | 27 | 2 | 6 | 4 | 37 | 12 | 10 | 14 | 45 | -0.18 |
| CP125 | Variations making whole A Tags | 1 | 1.50 | 5 | 0 | 3 | 1 | 1 | 1 | 5 | 1 | 1 | 0 | 2 | -0.18 |
| ENT013 | Has Entities in H2 Tags | 1 | 0.90 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | -0.18 |
| CP468 | Number of Sentences | 12 | 51.00 | 96 | 59 | 63 | 22 | 78 | 43 | 96 | 12 | 26 | 46 | 65 | -0.17 |
| CPJLD127 | Has JSON-LD ItemList | 0 | 0.10 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.17 |
| CPXR004 | Number of H1 Tags | 3 | 2.40 | 8 | 1 | 8 | 1 | 3 | 4 | 1 | 3 | 1 | 1 | 1 | -0.17 |
| CP380 | Meta Description Length | 293 | 193.60 | 591 | 591 | 157 | 129 | 161 | 0 | 158 | 293 | 132 | 154 | 161 | -0.17 |
| CP150a2 | Exact Match in H2 Tags | 0 | 1.40 | 4 | 0 | 1 | 1 | 2 | 0 | 4 | 0 | 2 | 2 | 2 | -0.17 |
| CP210 | Has Domain In Content | 0 | 0.10 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.16 |
| CP356 | Variations in I Tags | 0 | 2.90 | 16 | 0 | 0 | 16 | 0 | 0 | 5 | 0 | 0 | 0 | 8 | -0.16 |
| CP479b | Title Has Year | 0 | 0.20 | 1 | 1 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.16 |
| ENT004 | Entities in H3 Tags | 9 | 2.80 | 9 | 0 | 2 | 8 | 0 | 0 | 3 | 9 | 2 | 0 | 4 | -0.16 |
| CP467 | Variations in Section Tags | 41 | 35.40 | 136 | 0 | 0 | 136 | 0 | 49 | 5 | 41 | 0 | 13 | 110 | -0.15 |
| CP203 | Has Apple Touch Icon | 1 | 0.70 | 1 | 0 | 1 | 1 | 1 | 0 | 1 | 1 | 1 | 0 | 1 | -0.15 |
| CP481b | Word Count in Meta Description Tag | 46 | 31.00 | 97 | 97 | 22 | 19 | 23 | 0 | 25 | 46 | 24 | 28 | 26 | -0.15 |
| CP169 | Variations in H3 Tags | 8 | 2.10 | 8 | 0 | 0 | 2 | 0 | 0 | 3 | 8 | 2 | 0 | 6 | -0.14 |
| CP489 | Variations in U Tags | 0 | 0.20 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 | -0.14 |
| CP482 | Variations making whole Title Tag | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | -0.14 |
| CP483 | Exact Match making whole Title Tag | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | -0.14 |
| CP477 | Variations in Title Attributes | 0 | 4.10 | 18 | 0 | 18 | 0 | 1 | 8 | 7 | 0 | 7 | 0 | 0 | -0.14 |
| CP213 | Has FavIcon | 1 | 0.90 | 1 | 1 | 1 | 1 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | -0.13 |
| CP126a | Exact Match in A Tags | 0 | 1.10 | 5 | 0 | 4 | 0 | 0 | 0 | 5 | 0 | 2 | 0 | 0 | -0.13 |
| CP381 | Variations in Meta Descriptions | 9 | 3.10 | 9 | 4 | 1 | 3 | 3 | 0 | 3 | 9 | 2 | 3 | 3 | -0.13 |
| CP133 | Variations in B Tags | 0 | 6.30 | 55 | 0 | 0 | 55 | 0 | 0 | 0 | 0 | 0 | 0 | 8 | -0.13 |
| CP204 | Has Canonical URL | 1 | 1.00 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | -0.12 |
| CP168 | Leading Variations in H3 Tags | 3 | 0.80 | 3 | 0 | 0 | 1 | 0 | 0 | 1 | 3 | 1 | 0 | 2 | -0.12 |
| CP173 | Variations in H4 Tags | 1 | 0.50 | 3 | 0 | 0 | 0 | 0 | 3 | 0 | 1 | 0 | 0 | 1 | -0.11 |
| CP376 | Variations making whole LI Tags | 0 | 1.00 | 4 | 0 | 1 | 1 | 1 | 0 | 4 | 0 | 0 | 0 | 3 | -0.11 |
| ENT015 | Has Entities in H4 Tags | 1 | 0.30 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 1 | 0 | 0 | 1 | -0.10 |
| CP479c | Title Has Top | 0 | 0.20 | 1 | 1 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.10 |
| CP129 | Variations in A Tags | 3 | 23.00 | 58 | 58 | 13 | 57 | 9 | 13 | 40 | 3 | 16 | 15 | 6 | -0.10 |
| CP152 | Variations in H1 Tags | 2 | 2.80 | 5 | 1 | 2 | 2 | 4 | 4 | 2 | 2 | 5 | 5 | 1 | -0.09 |
| CPX002 | Variations in Figcaption Tags | 0 | 0.20 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 | -0.09 |
| CP180 | Leading Variations in H5 Tags | 1 | 0.20 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | -0.09 |
| CP160 | Leading Variations in H1-H6 Tags | 6 | 2.80 | 6 | 0 | 1 | 1 | 2 | 5 | 3 | 6 | 4 | 3 | 3 | -0.08 |
| ENT009 | Entities in Title Tag | 2 | 2.50 | 4 | 1 | 4 | 2 | 1 | 2 | 4 | 2 | 4 | 1 | 4 | -0.08 |
| CPXX888 | Number of HTML Tags | 1016 | 817.00 | 2303 | 719 | 578 | 2303 | 343 | 687 | 683 | 1016 | 807 | 376 | 658 | -0.08 |
| CP427 | Number of Images with Alt Text | 13 | 10.00 | 44 | 0 | 9 | 44 | 1 | 8 | 15 | 13 | 2 | 0 | 8 | -0.08 |
| CP150 | Exact Match making whole H1 Tags | 0 | 0.30 | 1 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 1 | 1 | 0 | -0.08 |
| CP142 | Variations in Em Tags | 0 | 0.10 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.08 |
| CP207 | Has Contact Page | 1 | 0.90 | 1 | 1 | 1 | 1 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | -0.08 |
| CP164 | Leading Variations in H2 Tags | 1 | 0.70 | 2 | 0 | 0 | 0 | 0 | 1 | 1 | 1 | 2 | 2 | 0 | -0.07 |
| CP355 | Variations in ID Attributes | 0 | 0.60 | 2 | 0 | 2 | 2 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | -0.07 |
| CP156 | Leading Variations in H1, H2, and H3 Tags | 5 | 2.30 | 5 | 0 | 1 | 1 | 1 | 2 | 3 | 5 | 4 | 3 | 3 | -0.07 |
| CP384 | Variations in Meta OpenGraph Site Name | 0 | 0.60 | 3 | 0 | 3 | 0 | 0 | 0 | 1 | 0 | 0 | 2 | 0 | -0.07 |
| CP159a | Exact Match in H1-H6 Tags | 0 | 2.30 | 5 | 0 | 2 | 1 | 4 | 1 | 5 | 0 | 3 | 3 | 4 | -0.06 |
| CP347 | Has US Phone Number | 1 | 0.80 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 0 | 1 | -0.06 |
| CP343 | Has Schema Web Page | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | -0.06 |
| CP451 | Number of US Phone Numbers | 1 | 3.00 | 14 | 0 | 1 | 1 | 2 | 14 | 3 | 1 | 6 | 0 | 2 | -0.06 |
| CP352 | Has YouTube Embed | 0 | 0.40 | 1 | 0 | 1 | 0 | 0 | 1 | 1 | 0 | 1 | 0 | 0 | -0.06 |
| CPXR003 | Number of Heading Tags | 66 | 24.60 | 66 | 1 | 37 | 22 | 17 | 29 | 28 | 66 | 19 | 7 | 20 | -0.06 |
| CP130 | Variations in Article Tags | 0 | 35.60 | 107 | 0 | 31 | 0 | 58 | 0 | 95 | 0 | 36 | 29 | 107 | -0.06 |
| CP473 | Variations in Strong Tags | 0 | 1.10 | 5 | 0 | 0 | 0 | 5 | 3 | 3 | 0 | 0 | 0 | 0 | -0.06 |
| CP372 | I Tag Exact Matches | 0 | 0.10 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.06 |
| ENT008 | Entities in Meta Description Tag | 9 | 3.90 | 9 | 6 | 4 | 3 | 3 | 0 | 3 | 9 | 3 | 4 | 4 | -0.06 |
| ENT011 | Meta Description Tag Has Entities | 1 | 0.90 | 1 | 1 | 1 | 1 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | -0.05 |
| ENT016 | Has Entities in H5 Tags | 1 | 0.20 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | -0.05 |
| CPJLD122 | Has JSON-LD ImageObject | 0 | 0.30 | 1 | 0 | 1 | 0 | 0 | 1 | 0 | 0 | 1 | 0 | 0 | -0.05 |
| CP155 | Exact Match making whole H1, H2, and H3 Tags | 0 | 0.30 | 1 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 1 | 1 | 0 | -0.05 |
| CP124a | Variations in Absolute URLs | 7 | 25.90 | 68 | 4 | 20 | 6 | 40 | 14 | 47 | 7 | 17 | 36 | 68 | -0.05 |
| CP479 | Title Has Sales Words | 0 | 0.20 | 1 | 1 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.05 |
| CP479ii | Title Has Sentiment Words | 0 | 0.20 | 1 | 1 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.05 |
| CP455 | Number of YouTube Embeds | 0 | 0.40 | 1 | 0 | 1 | 0 | 0 | 1 | 1 | 0 | 1 | 0 | 0 | -0.05 |
| CP465c | Variations in script Tags | 163 | 31.40 | 163 | 31 | 19 | 2 | 12 | 13 | 35 | 163 | 25 | 5 | 9 | -0.05 |
| CP425 | Number of HTTPS Links | 36 | 91.70 | 332 | 156 | 54 | 332 | 30 | 74 | 91 | 36 | 85 | 18 | 41 | -0.05 |
| CP365 | Is or Has AMP | 0 | 0.10 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | -0.05 |
| CP202 | Has Amp Link Tag | 0 | 0.10 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | -0.05 |
| CP177 | Variations in H4-H6 Tags | 10 | 1.70 | 10 | 0 | 0 | 0 | 3 | 3 | 0 | 10 | 0 | 0 | 1 | -0.04 |
| ENT006 | Entities in H5 Tags | 10 | 1.10 | 10 | 0 | 0 | 0 | 1 | 0 | 0 | 10 | 0 | 0 | 0 | -0.04 |
| CP181 | Variations in H5 Tags | 9 | 1.20 | 9 | 0 | 0 | 0 | 3 | 0 | 0 | 9 | 0 | 0 | 0 | -0.04 |
| CP150a | Exact Match in H1 Tags | 0 | 0.80 | 2 | 0 | 1 | 0 | 2 | 1 | 1 | 0 | 1 | 1 | 1 | -0.04 |
| CP319 | Has Schema Markup | 1 | 0.70 | 1 | 0 | 1 | 0 | 1 | 1 | 1 | 1 | 0 | 1 | 1 | -0.04 |
| CP178 | Variations making whole H5 Tags | 1 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | -0.04 |
| CPJLD211 | Has JSON-LD ProfessionalService | 0 | 0.20 | 1 | 0 | 1 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | -0.04 |
| CP150a3 | Exact Match in H3 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.04 |
| CP149 | Variations making whole H1 Tags | 0 | 0.30 | 1 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 1 | 1 | 0 | -0.03 |
| CP141 | Variations in HTML Comments | 0 | 1.40 | 5 | 0 | 3 | 0 | 0 | 3 | 0 | 0 | 3 | 5 | 0 | -0.03 |
| CP435 | Number of Links | 36 | 93.90 | 340 | 158 | 54 | 340 | 30 | 75 | 91 | 36 | 85 | 29 | 41 | -0.03 |
| CP382 | Variations in Meta Keywords | 22 | 2.60 | 22 | 0 | 0 | 0 | 4 | 0 | 0 | 22 | 0 | 0 | 0 | -0.02 |
| CP483a | Exact Match in the Title Tag | 0 | 0.70 | 1 | 0 | 1 | 0 | 1 | 1 | 1 | 0 | 1 | 1 | 1 | -0.02 |
| CP159 | Exact Match making whole H1-H6 Tags | 0 | 0.30 | 1 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 1 | 1 | 0 | -0.02 |
| QS013 | Meta Description Tag Has Question | 0 | 0.20 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 1 | -0.02 |
| ENT012 | Has Entities in H1 Tags | 1 | 1.00 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | -0.02 |
| CP471 | Variations in Span Tags | 38 | 12.10 | 40 | 0 | 5 | 13 | 0 | 6 | 11 | 38 | 6 | 2 | 40 | -0.02 |
| CPJLD198 | Has JSON-LD Person | 0 | 0.10 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | -0.02 |
| CP318 | Has RSS Link | 0 | 0.60 | 1 | 0 | 1 | 0 | 0 | 1 | 1 | 0 | 1 | 1 | 1 | -0.01 |
| CPJLD217 | Has JSON-LD Question | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | -0.01 |
| CPJLD011 | Has JSON-LD Answer | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | -0.01 |
| CP172 | Leading Variations in H4 Tags | 0 | 0.30 | 3 | 0 | 0 | 0 | 0 | 3 | 0 | 0 | 0 | 0 | 0 | -0.01 |
| QS007 | Number of Questions In H3 Tags | 3 | 0.60 | 3 | 0 | 1 | 0 | 0 | 0 | 0 | 3 | 2 | 0 | 0 | -0.00 |
| CP348 | Has Video | 0 | 0.40 | 1 | 0 | 1 | 0 | 0 | 1 | 1 | 0 | 1 | 0 | 0 | -0.00 |
| CP426 | Number of Images | 18 | 15.70 | 44 | 0 | 9 | 44 | 27 | 8 | 16 | 18 | 22 | 3 | 10 | -0.00 |
| CPXR018 | Variations in Nav Tags | 0 | 9.40 | 38 | 0 | 10 | 8 | 2 | 22 | 38 | 0 | 6 | 0 | 8 | -0.00 |
| CP151a | Leading Variations in Meta Description Tags | 0 | 0.20 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | -0.00 |
| CP137 | Variations in the Canonical URL | 2 | 1.80 | 4 | 2 | 0 | 2 | 0 | 2 | 2 | 2 | 2 | 4 | 2 | -0.00 |
| CPX005 | Variations in Aside Tags | 0 | 3.60 | 36 | 0 | 36 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.00 |
| CP176 | Leading Variations in H4-H6 Tags | 1 | 0.50 | 3 | 0 | 0 | 0 | 1 | 3 | 0 | 1 | 0 | 0 | 0 | -0.00 |
