This report was created using Cora Lite from SEO Tool Lab. Cora Lite is desktop software for Macs and PCs that measures up to 555 possible ranking factors and uses math to figure out which ones appear to influence your rankings the most. It measures each factor on the top 100 search results and tells you how much of each you need to be competitive with your higher ranking competitors. Learn More |
SEO Road Map - Monday March 30, 2020Orlando Seo #97 insearchdigital.com
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About the ReportThe Road Map lists the factors in descending order where the factors at the top have the strongest correlation with rank position in Google and they get incrementally weaker as you go down the list. We recommend that you fix 5-10 deficits at a time then wait 2-12 days to see if there is impact. You can always do more passes later. We want to avoid triggering a "Google Dance" where your page drops out of search for a week or more while Google reprocesses everything. We find that making too many changes at once triggers this. If you do trigger a Google Dance then 9 times out of 10 the correct action to take is to stop and wait. Work on different pages in that case. A Google Dance often results in the same position or better.Exact MatchThis is the search used to create this report.orlando seo VariationsVariations are the words that Google makes bold in desktop search results. Google bolds them to show you how relevant the results are. We measure them because they help make your page relevant for the target keyword.orlando 8, seo 8, orlando seo 7 LeadingThis means the tag content begins with the keyword match.<tag>KEYWORD ...</tag> Making Whole TagsThis means the only content in the tag is the keyword match.<tag>KEYWORD</tag> EntitiesEntities are nouns that Google's AI likely understands. They are found in public databases like Freebase, Wikidata, and Wikipedia. Groups of entities form topics which helps classify documents.search engine 8, search engine optimization 8, clients 8, client 8, company 8, digital marketing 7, expert 7, keyword 7, word 7, search engines 7, facebook 7, customer 7, keywords 6, space 6, reputation 5, research 5, pay-per-click 5, social media marketing 5, privacy 5, industry 5, internet marketing 5, map 5, ppc 5, information 5, contract 4, clutch 4, ecommerce 4, e-commerce 4, privacy policy 4, consumer 4, web development 3, algorithm 3, email marketing 3, amazon 3, consultant 3 Triple Word LSILSI are simply other words that come up naturally when people talk about your target keyword.search engine optimization 8, social media marketing 5, orlando search engine 4, orlando seo company 4, default page page 3 Double Word LSIsearch engine 8, img src 8, seo service 8, engine optimization 8, span class 8, div class 8, seo services 8, engine optimiz 8, doctype html 8, orlando seo 7, web design 7, search engines 7, ul class 7, iframe src 7, div style 6, html lang 6, seo company 6, input type 6, img class 5, li class 5, internet marketing 5, social media 5, orlando search 4, on seo 4, local seo 4, is not 4, page menu 4, online marketing 4, to use 4, keyword research 4, we also 4, 1 class 4, post_type menu 4, not only 4, item menu 4, company that 4, seo experts 4, to make 4, textarea name 4, t work 4, to every 3, reputation management 3, web development 3, email marketing 3, does not 3, more about 3, case studies 3, also help 3, page seo 3, to offer 3, default page 3, noopener noreferrer 3, jpg 300w 3, to increase 3, t just 3Single Word LSIrank 8, sure 8, google 8, size 8, left 8, drive 8, role 8, how 8, search 8, seo 8, website 8, business 8, right 8, div 8, contact 8, rel 8, info 8, area 8, test 8, http 8, content 8, load 8, engine 8, client 8, end 8, company 8, class 8, custom 8, mobile 8, form 8, service 8, block 8, https 8, text 8, nav 8, aria 8, clients 8, top 8, menu 8, off 8, doctype 8, use 8, main 8, body 8, that 8, logo 8, alt 8, true 8, header 8, footer 8, media 8, head 8, design 8, lang 8, src 8, online 8, about 8, height 8, ext 8, png 8, free 8, one 8, services 8, marketing 8, ranking 8, through 8, results 8, pro 8, page 8, full 8, hidden 8, org 8, container 8, none 8, type 8, optimiz 8, optimization 8, href 8, work 8, style 8, widget 8, web 8, agency 8, display 8, help 8, site 8, width 8, first 8, span 8, hid 8, data 8, sales 8, orlando 8, html 8, tag 8, ver 8, bottom 8, img 8, line 8, part 8, link 8, building 7, easy 7, strong 7, set 7, good 7, post 7, image 7, visibility 7, title 7, digital 7, label 7, 2019 7, there 7, years 7, businesses 7, script 7, template 7, local 7, max 7, high 7, www 7, traffic 7, new 7, rankings 7, noscript 7, amp 7, box 7, best 7, today 7, social 7, rows 7, 100 7, sizes 7, engines 7, they 7, margin 7, 0px 7, min 7, iframe 7, key 7, strategies 7, team 7, ask 7, experts 7, align 7, white 7, keyword 7, this 7, name 7, color 7, show 7, not 7, start 7, way 7, target 7, what 7, twitter 7, case 7, phone 7, theme 7, copy 7, more 7, facebook 7, date 7, wrapper 7, only 7, important 7, most 7, value 7, jpg 7, also 7, increase 7, build 7, parent 6, version 6, prove 6, close 6, words 6, testimonials 6, font 6, keywords 6, take 6, month 6, just 6, live 6, conversion 6, home 6, action 6, large 6, 407 6, other 6, srcset 6, url 6, websites 6, pages 6, pin 6, find 6, border 6, background 6, make 6, specific 6, firm 6, companies 6, want 6, then 6, each 6, quality 6, input 6, default 6, does 6, where 6, email 6, florida 6, leads 6, know 6, 100vw 6, internet 6, submit 6, description 6, button 6, every 6, base 6, embed 6, item 6, method 6, var 6, nth 6, blog 6, development 6, like 6, linkedin 6, track 6, _blank 6, earn 6, offer 5, post_type 5, much 5, object 5, proven 5, transparent 5, same 5, possible 5, 10px 5, isn 5, won 5, others 5, which 5, child 5, getting 5, 20px 5, false 5, uploads 5, management 5, practice 5, helping 5, approach 5, navigation 5, gtm 5, index 5, invalid 5, begin 5, works 5, known 5, speak 5, side 5, complete 5, improve 5, code 5, control 5, strategy 5, professional 5, based 5, using 5, industry 5, into 5, relationship 5, ppc 5, manager 5, necessary 5, svg 5, stay 5, partners 5, reputation 5, source 5, research 5, 038 5, 039 5, generate 5, textwidget 5, bold 5, googletagmanager 5, campaign 5, video 5, placeholder 5, organic 5, successful 5, location 5, textarea 5, required 5, images 5, nbsp 5, goal 5, light 5, experience 5, portfolio 5, should 5, few 5, create 5, group 5, format 5, padding 5, process 5, inline 5, themes 4, bind 4, campaigns 4, profile 4, tabindex 4, en_us 4, schema 4, after 4, did 4, questions 4, needs 4, article 4, graph 4, however 4, locale 4, qualified 4, number 4, write 4, 300w 4, php 4, return 4, several 4, relevant 4, effective 4, extra 4, forms 4, api 4, state 4, conditions 4, increased 4, 768w 4, believe 4, current 4, takes 4, decision 4, captcha 4, passion 4, solutions 4, weight 4, drop 4, updates 4, themselves 4, cols 4, multi 4, terms 4, plan 4, having 4, anyone 4, across 4, event 4, friendly 4, potential 4, fff 4, done 4, job 4, option 4, ready 4, recaptcha 4, say 4, xml 3, address 3, involve 3, 7px 3, modal 3, often 3, 32px 3, 600 3, optimized 3, provides 3, family 3, select 3, else 3, 636 3, 30px 3, field 3, become 3, conversions 3, 'https 3, share 3, everything 3, aligncenter 3, industries 3, specialize 3, 554 3, etc 3, function 3, positions 3, separator 3, 321 3, contracts 3, attr 3, hear 3, 103 3, application 3, optimizing 3, something 3, badge 3, device 3, variety 3, latest 3, 18px 3, project 3, paying 3, fixed 3, needed 3, noreferrer 3, common 3, previous 3, webpage 3, noopener 3, consistent 3, organization 3, major 3, visitors 3, efforts 3, studies 3 |
| Factor ID | Factor Name | #97 insearchdigital.com | Avg | Max | #1 | #2 | #3 | #4 | #5 | #6 | #7 | #8 | #9 | #10 | 0.20 |
| CP163 | Exact Match making whole H2 Tags | 0 | 0.30 | 1 | 0 | 0 | 0 | 0 | 0 | 1 | 1 | 0 | 0 | 1 | -0.28 |
| CPJLD235 | Has JSON-LD Service | 0 | 0.30 | 1 | 0 | 1 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | -0.27 |
| CP159 | Exact Match making whole H1-H6 Tags | 0 | 0.50 | 2 | 0 | 0 | 0 | 0 | 0 | 2 | 1 | 1 | 0 | 1 | -0.26 |
| CP155 | Exact Match making whole H1, H2, and H3 Tags | 0 | 0.50 | 2 | 0 | 0 | 0 | 0 | 0 | 2 | 1 | 1 | 0 | 1 | -0.23 |
| ENT003 | Entities in H2 Tags | 0 | 2.10 | 5 | 0 | 4 | 5 | 0 | 0 | 2 | 4 | 2 | 1 | 3 | -0.22 |
| CP162 | Variations making whole H2 Tags | 0 | 0.30 | 1 | 0 | 0 | 0 | 0 | 0 | 1 | 1 | 0 | 0 | 1 | -0.22 |
| CP455 | Number of YouTube Embeds | 0 | 1.00 | 4 | 0 | 0 | 4 | 0 | 0 | 0 | 2 | 0 | 3 | 1 | -0.22 |
| CP465z | Variations in Form Tags | 0 | 1.80 | 6 | 0 | 0 | 6 | 0 | 0 | 4 | 4 | 0 | 4 | 0 | -0.22 |
| ENT015 | Has Entities in H4 Tags | 0 | 0.50 | 1 | 0 | 1 | 1 | 0 | 0 | 0 | 0 | 1 | 1 | 1 | -0.21 |
| CP150a2 | Exact Match in H2 Tags | 0 | 1.30 | 5 | 0 | 4 | 0 | 0 | 0 | 2 | 5 | 0 | 0 | 2 | -0.21 |
| CP469a | Exact Match in Sentences | 0 | 4.70 | 25 | 0 | 25 | 2 | 0 | 2 | 0 | 7 | 2 | 0 | 9 | -0.21 |
| CP469 | Variations in Sentences | 1 | 17.00 | 66 | 0 | 66 | 27 | 0 | 9 | 7 | 14 | 6 | 28 | 13 | -0.21 |
| CPJLD007 | Has JSON-LD AggregateRating | 0 | 0.40 | 1 | 0 | 1 | 1 | 0 | 0 | 1 | 0 | 1 | 0 | 0 | -0.21 |
| ENT005 | Entities in H4 Tags | 0 | 2.50 | 8 | 0 | 5 | 8 | 0 | 0 | 0 | 0 | 2 | 6 | 4 | -0.21 |
| ENT008 | Entities in Meta Description Tag | 0 | 1.30 | 4 | 0 | 2 | 1 | 0 | 1 | 0 | 3 | 1 | 1 | 4 | -0.20 |
| ENT018 | Entities in Sentences | 69 | 70.00 | 143 | 0 | 140 | 143 | 0 | 42 | 129 | 58 | 17 | 100 | 71 | -0.20 |
| ENT010 | Title Tag Has Entities | 0 | 0.70 | 1 | 0 | 1 | 0 | 0 | 1 | 1 | 1 | 1 | 1 | 1 | -0.20 |
| CP474 | Variations making whole Strong Tags | 0 | 0.50 | 2 | 0 | 2 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 1 | -0.18 |
| CP452 | Number of Videos | 0 | 1.00 | 4 | 0 | 0 | 4 | 0 | 0 | 0 | 2 | 0 | 3 | 1 | -0.18 |
| CP352 | Has YouTube Embed | 0 | 0.40 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 1 | 0 | 1 | 1 | -0.18 |
| CP348 | Has Video | 0 | 0.40 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 1 | 0 | 1 | 1 | -0.18 |
| ENT011 | Meta Description Tag Has Entities | 0 | 0.80 | 1 | 0 | 1 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | 1 | -0.17 |
| CP158 | Variations making whole H1-H6 Tags | 0 | 0.50 | 2 | 0 | 0 | 0 | 0 | 0 | 2 | 1 | 1 | 0 | 1 | -0.16 |
| CP154 | Variations making whole H1, H2, and H3 Tags | 0 | 0.50 | 2 | 0 | 0 | 0 | 0 | 0 | 2 | 1 | 1 | 0 | 1 | -0.16 |
| CP327 | Has Schema Image Object | 0 | 0.10 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.16 |
| CP311 | Has OpenGraph Video | 0 | 0.10 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.16 |
| CP150 | Exact Match making whole H1 Tags | 0 | 0.20 | 1 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 1 | 0 | 0 | -0.16 |
| CP149 | Variations making whole H1 Tags | 0 | 0.20 | 1 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 1 | 0 | 0 | -0.16 |
| CPXR020 | Variations in Q Tags | 0 | 0.20 | 2 | 0 | 0 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | -0.15 |
| CPJLD055 | Has JSON-LD ComputerStore | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | -0.15 |
| ENT009 | Entities in Title Tag | 0 | 1.00 | 3 | 0 | 1 | 0 | 0 | 1 | 1 | 1 | 2 | 1 | 3 | -0.15 |
| CP456 | Variations in Option Tags | 0 | 0.20 | 2 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.14 |
| CPJLD060 | Has JSON-LD Country | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | -0.14 |
| CPJLD182 | Has JSON-LD Offer | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | -0.14 |
| CP470a | Exact Match in the HTML Tag | 6 | 10.80 | 43 | 0 | 43 | 2 | 0 | 10 | 5 | 18 | 6 | 0 | 24 | -0.14 |
| QS009 | Number of Questions In H5 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | -0.14 |
| ENT000a | Number of Entities Used | 21 | 20.90 | 37 | 0 | 30 | 37 | 0 | 16 | 33 | 22 | 16 | 31 | 24 | -0.14 |
| CP181 | Variations in H5 Tags | 0 | 0.30 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 | 1 | 0 | -0.14 |
| CP381a | Exact Match in Meta Descriptions | 0 | 0.80 | 2 | 0 | 1 | 0 | 0 | 0 | 2 | 2 | 1 | 0 | 2 | -0.13 |
| CP132 | Variations in Blockquote Tags | 0 | 0.50 | 3 | 0 | 0 | 0 | 0 | 2 | 3 | 0 | 0 | 0 | 0 | -0.13 |
| ENT016 | Has Entities in H5 Tags | 0 | 0.20 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 1 | 0 | -0.13 |
| CP477 | Variations in Title Attributes | 0 | 2.00 | 7 | 0 | 0 | 6 | 0 | 4 | 0 | 0 | 0 | 7 | 3 | -0.12 |
| CPJLD057 | Has JSON-LD ContactPoint | 0 | 0.30 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 1 | 1 | -0.12 |
| ENT004 | Entities in H3 Tags | 1 | 2.30 | 7 | 0 | 4 | 0 | 0 | 0 | 7 | 3 | 1 | 3 | 5 | -0.12 |
| CPJLD198 | Has JSON-LD Person | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.12 |
| CP355 | Variations in ID Attributes | 0 | 0.20 | 2 | 0 | 0 | 0 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | -0.12 |
| CP165 | Variations in H2 Tags | 4 | 4.80 | 15 | 2 | 0 | 0 | 8 | 8 | 15 | 15 | 0 | 0 | 0 | -0.11 |
| QS013 | Meta Description Tag Has Question | 0 | 0.10 | 1 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.11 |
| CP134 | Variations in Body Tag | 32 | 69.90 | 170 | 0 | 130 | 170 | 0 | 41 | 96 | 91 | 30 | 92 | 49 | -0.11 |
| CP471 | Variations in Span Tags | 3 | 6.10 | 52 | 0 | 1 | 52 | 0 | 0 | 0 | 2 | 0 | 3 | 3 | -0.11 |
| CP133 | Variations in B Tags | 1 | 0.50 | 3 | 0 | 0 | 3 | 0 | 0 | 0 | 0 | 0 | 2 | 0 | -0.11 |
| ENT014 | Has Entities in H3 Tags | 1 | 0.60 | 1 | 0 | 1 | 0 | 0 | 0 | 1 | 1 | 1 | 1 | 1 | -0.10 |
| ENT001 | Entities in HTML Tag | 366 | 101.90 | 217 | 0 | 162 | 217 | 0 | 58 | 154 | 98 | 74 | 136 | 120 | -0.10 |
| CP472 | Variations making whole Span Tags | 2 | 0.50 | 2 | 0 | 1 | 2 | 0 | 0 | 0 | 1 | 0 | 1 | 0 | -0.10 |
| CP481b | Word Count in Meta Description Tag | 0 | 19.60 | 34 | 0 | 22 | 34 | 0 | 23 | 21 | 27 | 19 | 26 | 24 | -0.10 |
| CP380 | Meta Description Length | 0 | 120.50 | 226 | 0 | 142 | 226 | 0 | 139 | 128 | 156 | 124 | 132 | 158 | -0.10 |
| ENT013 | Has Entities in H2 Tags | 0 | 0.70 | 1 | 0 | 1 | 1 | 0 | 0 | 1 | 1 | 1 | 1 | 1 | -0.10 |
| CP470 | Variations in the HTML Tag | 32 | 69.90 | 170 | 0 | 130 | 170 | 0 | 41 | 96 | 91 | 30 | 92 | 49 | -0.10 |
| CP159a | Exact Match in H1-H6 Tags | 2 | 2.40 | 8 | 0 | 8 | 0 | 0 | 0 | 3 | 6 | 3 | 0 | 4 | -0.10 |
| CP481 | Variations in Title Tag | 1 | 1.70 | 3 | 0 | 3 | 3 | 0 | 1 | 3 | 1 | 1 | 2 | 3 | -0.09 |
| CP468 | Number of Sentences | 26 | 58.00 | 159 | 0 | 159 | 133 | 0 | 57 | 73 | 42 | 9 | 73 | 34 | -0.09 |
| CPX003 | Variations in Main Tags | 29 | 27.80 | 156 | 0 | 0 | 156 | 0 | 30 | 0 | 0 | 5 | 86 | 1 | -0.09 |
| CP465 | Variations in P Tags | 10 | 28.20 | 91 | 0 | 91 | 46 | 0 | 20 | 14 | 25 | 9 | 45 | 32 | -0.09 |
| CP426 | Number of Images | 5 | 16.50 | 44 | 0 | 5 | 44 | 0 | 14 | 15 | 38 | 17 | 4 | 28 | -0.09 |
| CP150a | Exact Match in H1 Tags | 2 | 0.50 | 1 | 0 | 1 | 0 | 0 | 0 | 1 | 1 | 1 | 0 | 1 | -0.08 |
| ENT006 | Entities in H5 Tags | 0 | 0.20 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 1 | 0 | -0.08 |
| CPX013 | Variations in Footer Tags | 0 | 10.10 | 64 | 0 | 13 | 5 | 0 | 11 | 64 | 0 | 4 | 0 | 4 | -0.08 |
| CP347 | Has US Phone Number | 1 | 0.70 | 1 | 0 | 1 | 1 | 0 | 0 | 1 | 1 | 1 | 1 | 1 | -0.08 |
| QS012 | Headings Has Question | 0 | 0.50 | 1 | 0 | 1 | 1 | 0 | 0 | 1 | 0 | 0 | 1 | 1 | -0.07 |
| CP139 | Variations in Class Attributes | 0 | 0.60 | 3 | 0 | 1 | 2 | 0 | 0 | 3 | 0 | 0 | 0 | 0 | -0.07 |
| CP492b | Unabridged Word Count | 2397 | 1789.90 | 4871 | 0 | 4871 | 3840 | 0 | 1474 | 2824 | 1356 | 382 | 1999 | 1153 | -0.07 |
| QS006 | Number of Questions In H2 Tags | 0 | 0.10 | 1 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.07 |
| CP451 | Number of US Phone Numbers | 8 | 2.10 | 6 | 0 | 2 | 6 | 0 | 0 | 5 | 4 | 1 | 2 | 1 | -0.07 |
| CP492 | Word Count | 2211 | 1458.80 | 3969 | 0 | 3969 | 3107 | 0 | 1208 | 2270 | 1138 | 327 | 1620 | 949 | -0.07 |
| CP180 | Leading Variations in H5 Tags | 0 | 0.20 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 | 0 | 0 | -0.07 |
| CP128 | Variations in Alt Attributes | 0 | 3.90 | 16 | 0 | 1 | 16 | 0 | 0 | 0 | 10 | 5 | 2 | 5 | -0.07 |
| CP427 | Number of Images with Alt Text | 1 | 8.80 | 29 | 0 | 3 | 24 | 0 | 1 | 2 | 29 | 17 | 1 | 11 | -0.07 |
| CP373 | Variations in Label Tags | 0 | 0.30 | 3 | 0 | 0 | 3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.07 |
| CPX010 | Variations in Div Tags | 15 | 62.20 | 157 | 0 | 100 | 157 | 0 | 33 | 92 | 80 | 23 | 88 | 49 | -0.06 |
| QS003 | Number of Questions | 0 | 4.50 | 17 | 0 | 17 | 13 | 0 | 1 | 3 | 3 | 1 | 3 | 4 | -0.06 |
| CP129 | Variations in A Tags | 4 | 10.60 | 33 | 0 | 10 | 29 | 0 | 6 | 33 | 15 | 5 | 6 | 2 | -0.06 |
| CP473 | Variations in Strong Tags | 0 | 2.80 | 10 | 0 | 10 | 5 | 0 | 1 | 0 | 7 | 0 | 2 | 3 | -0.06 |
| CP134a | Exact Match in Body Tag | 12 | 12.00 | 46 | 0 | 46 | 2 | 0 | 12 | 8 | 21 | 7 | 0 | 24 | -0.05 |
| CP176 | Leading Variations in H4-H6 Tags | 0 | 1.10 | 6 | 0 | 1 | 0 | 0 | 0 | 1 | 0 | 3 | 6 | 0 | -0.05 |
| CPXR003 | Number of Heading Tags | 7 | 18.40 | 39 | 0 | 38 | 39 | 0 | 0 | 31 | 18 | 15 | 21 | 22 | -0.05 |
| CP177 | Variations in H4-H6 Tags | 0 | 2.50 | 11 | 0 | 1 | 7 | 0 | 0 | 2 | 0 | 4 | 11 | 0 | -0.05 |
| CP228 | Has Meta Robots | 1 | 0.50 | 1 | 0 | 0 | 0 | 0 | 1 | 1 | 1 | 0 | 1 | 1 | -0.05 |
| CP160 | Leading Variations in H1-H6 Tags | 0 | 3.30 | 10 | 0 | 5 | 4 | 0 | 0 | 3 | 3 | 4 | 10 | 4 | -0.04 |
| CP467 | Variations in Section Tags | 11 | 27.10 | 113 | 0 | 113 | 21 | 0 | 21 | 2 | 0 | 13 | 68 | 33 | -0.04 |
| CPXX888 | Number of HTML Tags | 2369 | 608.80 | 2089 | 0 | 551 | 2089 | 0 | 413 | 800 | 856 | 204 | 558 | 617 | -0.04 |
| CP151 | Leading Variations in H1 Tags | 0 | 0.60 | 1 | 0 | 0 | 1 | 0 | 0 | 1 | 1 | 1 | 1 | 1 | -0.04 |
| CP150a5 | Exact Match in H5 Tags | 0 | 0.20 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 | 0 | 0 | -0.04 |
| ENT007 | Entities in H6 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | -0.04 |
| ENT017 | Has Entities in H6 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | -0.03 |
| CP125 | Variations making whole A Tags | 1 | 0.40 | 1 | 0 | 1 | 1 | 0 | 0 | 1 | 1 | 0 | 0 | 0 | -0.03 |
| CP376 | Variations making whole LI Tags | 0 | 0.10 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.03 |
| CP173 | Variations in H4 Tags | 0 | 2.20 | 10 | 0 | 1 | 7 | 0 | 0 | 2 | 0 | 2 | 10 | 0 | -0.03 |
| CPXR24 | Number of P Tags | 38 | 39.60 | 93 | 0 | 93 | 57 | 0 | 42 | 43 | 63 | 11 | 53 | 34 | -0.03 |
| QS004 | Number of Questions In Headings | 0 | 1.50 | 11 | 0 | 11 | 1 | 0 | 0 | 1 | 0 | 0 | 1 | 1 | -0.03 |
| CP225 | Has Meta Description | 0 | 0.80 | 1 | 0 | 1 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | 1 | -0.03 |
| CP153 | Variations in H1 and H2 Tags | 2 | 4.50 | 17 | 0 | 9 | 17 | 0 | 0 | 3 | 7 | 1 | 4 | 4 | -0.02 |
| CP479g | Title Has Free | 0 | 0.10 | 1 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.02 |
| CP381 | Variations in Meta Descriptions | 0 | 2.00 | 5 | 0 | 2 | 5 | 0 | 2 | 2 | 3 | 1 | 2 | 3 | -0.02 |
| CPJLD122 | Has JSON-LD ImageObject | 0 | 0.50 | 1 | 0 | 1 | 0 | 0 | 1 | 1 | 1 | 0 | 1 | 0 | -0.02 |
| CP150a3 | Exact Match in H3 Tags | 0 | 0.30 | 2 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.01 |
| CP161 | Variations in H1-H6 Tags | 2 | 8.70 | 26 | 0 | 15 | 26 | 0 | 0 | 5 | 7 | 6 | 23 | 5 | -0.01 |
| QS005 | Number of Questions In H1 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.01 |
| CP141 | Variations in HTML Comments | 0 | 1.00 | 4 | 0 | 0 | 0 | 0 | 4 | 0 | 0 | 0 | 3 | 3 | -0.01 |
| CP211 | Has Domain Phrase In Content | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | -0.01 |
| CP465c | Variations in script Tags | 4 | 10.00 | 23 | 0 | 23 | 12 | 0 | 14 | 15 | 8 | 3 | 11 | 14 | -0.01 |
| CP172 | Leading Variations in H4 Tags | 0 | 0.90 | 6 | 0 | 1 | 0 | 0 | 0 | 1 | 0 | 1 | 6 | 0 | -0.00 |
