![]() This report was created using Cora Lite from SEO Tool Lab. Cora Lite is desktop software for Macs and PCs that measures up to 555 possible ranking factors and uses math to figure out which ones appear to influence your rankings the most. It measures each factor on the top 100 search results and tells you how much of each you need to be competitive with your higher ranking competitors. Learn More |
SEO Road Map - Monday March 30, 2020Norfolk Seo #89 www.markmywordsmedia.com
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About the ReportThe Road Map lists the factors in descending order where the factors at the top have the strongest correlation with rank position in Google and they get incrementally weaker as you go down the list. We recommend that you fix 5-10 deficits at a time then wait 2-12 days to see if there is impact. You can always do more passes later. We want to avoid triggering a "Google Dance" where your page drops out of search for a week or more while Google reprocesses everything. We find that making too many changes at once triggers this. If you do trigger a Google Dance then 9 times out of 10 the correct action to take is to stop and wait. Work on different pages in that case. A Google Dance often results in the same position or better.Exact MatchThis is the search used to create this report.norfolk seo VariationsVariations are the words that Google makes bold in desktop search results. Google bolds them to show you how relevant the results are. We measure them because they help make your page relevant for the target keyword.norfolk 10, search engine 10, seo 10, search engine optimization 9, norfolk seo 7 LeadingThis means the tag content begins with the keyword match.<tag>KEYWORD ...</tag> Making Whole TagsThis means the only content in the tag is the keyword match.<tag>KEYWORD</tag> EntitiesEntities are nouns that Google's AI likely understands. They are found in public databases like Freebase, Wikidata, and Wikipedia. Groups of entities form topics which helps classify documents.data 10, norfolk 10, design 10, company 10, customer 10, blog 9, brand 9, search engine optimization 9, virginia 9, expert 8, research 8, client 8, menu 8, advertising 7, keyword 7, speed 7, social media 7, wordpress 6, experience 6, law 6, virginia beach 6, email 6, online marketing 6, money 6, digital marketing 5, keywords 5, reputation 4, competition 4, pay-per-click 4, industry 4, internet marketing 3, content marketing 3, architecture 3, marketing strategy 3, graphic design 3, nice 3 Triple Word LSILSI are simply other words that come up naturally when people talk about your target keyword.Double Word LSIspan class 10, div class 10, ul class 10, doctype html 10, img src 8, li class 7, div style 7, social media 7, html lang 7, virginia beach 6, h3 class 6, input type 6, digital marketing 5, united states 5, to help 5, link rel 4, nav class 3, button class 3, learn more 3, form action 3, footer class 3Single Word LSIsize 10, website 10, wrap 10, red 10, norfolk 10, list 10, http 10, engine 10, mobile 10, label 10, service 10, age 10, aria 10, top 10, col 10, est 10, body 10, lab 10, pin 10, alt 10, 200 10, amp 10, footer 10, row 10, lang 10, let 10, app 10, png 10, 020 10, view 10, page 10, not 10, target 10, time 10, container 10, item 10, style 10, loc 10, log 10, web 10, more 10, width 10, _blank 10, how 10, search 10, seo 10, set 10, contain 10, business 10, right 10, div 10, back 10, title 10, content 10, company 10, class 10, home 10, form 10, text 10, https 10, off 10, doctype 10, use 10, sign 10, that 10, www 10, find 10, ust 10, logo 10, true 10, head 10, social 10, src 10, about 10, height 10, min 10, this 10, base 10, type 10, href 10, work 10, help 10, site 10, span 10, data 10, html 10, here 10, line 10, link 10, upload 9, google 9, click 9, left 9, result 9, ita 9, rel 9, add 9, its 9, ads 9, order 9, nav 9, script 9, other 9, links 9, traffic 9, new 9, virginia 9, rect 9, pos 9, call 9, marketing 9, results 9, full 9, start 9, what 9, play 9, display 9, great 9, small 9, ease 9, image 9, index 9, websites 9, 100 9, 102 9, brand 9, sub 9, ico 9, org 9, word 9, date 9, tab 9, bottom 9, img 9, value 9, responsive 9, year 8, post 8, child 8, block 8, businesses 8, city 8, border 8, professional 8, element 8, 000 8, input 8, 0px 8, default 8, align 8, develop 8, name 8, import 8, hidden 8, color 8, button 8, center 8, inner 8, lth 8, bar 8, drive 8, strong 8, icon 8, font 8, dir 8, count 8, client 8, 2020 8, action 8, template 8, map 8, mat 8, menu 8, auto 8, background 8, header 8, box 8, based 8, old 8, key 8, open 8, icl 8, method 8, copy 8, object 7, copyright 7, ping 7, net 7, real 7, try 7, media 7, state 7, where 7, iframe 7, team 7, submit 7, manage 7, when 7, primary 7, widget 7, num 7, wrapper 7, section 7, fff 7, part 7, sal 7, also 7, looking 7, see 7, test 7, digital 7, obj 7, select 7, clients 7, may 7, max 7, main 7, reviews 7, noscript 7, they 7, desc 7, none 7, terms 7, scroll 7, event 7, toggle 7, lead 7, first 7, tag 7, development 7, these 6, version 6, role 6, close 6, policy 6, learn 6, acr 6, pay 6, check 6, united 6, medium 6, message 6, 400 6, 4px 6, rating 6, screen 6, 217 6, css 6, companies 6, api 6, margin 6, rsi 6, ppc 6, source 6, pra 6, last 6, next 6, required 6, quot 6, nth 6, experience 6, both 6, important 6, clear 6, user 6, bind 6, tabindex 6, column 6, down 6, desktop 6, false 6, management 6, 500 6, beach 6, 5px 6, ecommerce 6, within 6, url 6, high 6, entry 6, instagram 6, sizes 6, mid 6, email 6, people 6, wordpress 6, privacy 6, placeholder 6, location 6, noopener 6, var 6, space 6, create 6, like 6, send 6, resources 6, keywords 5, visibility 5, 600 5, success 5, special 5, family 5, focus 5, flow 5, cell 5, including 5, below 5, 2px 5, times 5, working 5, 50px 5, want 5, javascript 5, dropdown 5, 247 5, styles 5, such 5, white 5, overlay 5, card 5, keep 5, banner 5, 900 5, account 5, sure 5, partner 5, 700 5, branding 5, which 5, states 5, oce 5, 512 5, table 5, hide 5, report 5, return 5, ffffff 5, level 5, separator 5, expand 5, position 5, code 5, 333 5, cross 5, control 5, cover 5, meta 5, btn 5, manager 5, 140 5, chesapeake 5, 150 5, ops 5, drop 5, common 5, normal 5, stylesheet 5, include 5, only 5, would 4, solid 4, detail 4, after 4, address 4, spin 4, standard 4, expanded 4, env 4, referrer 4, aim 4, 'https 4, arrow 4, 220 4, cta 4, pack 4, nofollow 4, rss 4, disabled 4, popular 4, weight 4, bold 4, 041 4, description 4, grey 4, images 4, 15px 4, browse 4, pageid 4, 3a1 4, grid 4, overflow 4, marketplace 4, option 4, attention 4, path 4, info 4, hover 4, developer 4, else 4, easily 4, init 4, signin 4, relevant 4, specialist 4, 567 4, orange 4, 368 4, free 4, middle 4, 144 4, googletagmanager 4, support 4, vertical 4, 180 4, 'http 4, error 4, 8px 3, 1000 3, information 3, analytics 3, ltip 3, 604 3, 6px 3, technical 3, production 3, scope 3, 867 3, caption 3, 30px 3, we've 3, subtitle 3, login 3, 667 3, settings 3, touch 3, 204 3, 207 3, breadcrumb 3, onclick 3, envelope 3, 002 3, hampton 3, letter 3, 008 3, items 3, document 3, cookies 3, consulting 3, black 3, absolute 3, lato 3, 039 3, spinner 3, leads 3, spacer 3, fixed 3, android 3, pair 3, detailed 3, shadow 3, program 3, roads 3, before 3, 24px 3, padding 3, _logo 3, ltr 3, inline 3, underline 3, fluid 3, active 3, proven 3, sem 3, transition 3, questions 3, modal 3, searches 3, 2000 3, 960 3, 20px 3, related 3, inherit 3, helping 3, navigation 3, cookie 3, mac 3, ability 3, break 3, change 3, positive 3, complete 3, dist 3, 40px 3, ideas 3, fill 3, null 3, hour 3, 1px 3, 120 3, intern 3, svg 3, hire 3, 175 3, layout 3, 16px 3, contract 3, agree 3, thumb 3, m12 3, labelledby 3, scale 3, flex 3 |
Factor ID | Factor Name | #89 markmywordsmedia.com | Avg | Max | #1 | #2 | #3 | #4 | #5 | #6 | #7 | #8 | #9 | #10 | 0.20 |
ENT000a | Number of Entities Used | 13 | 27.40 | 35 | 27 | 30 | 27 | 22 | 29 | 25 | 29 | 28 | 22 | 35 | -0.52 |
ENT018 | Entities in Sentences | 16 | 87.10 | 226 | 89 | 55 | 57 | 75 | 226 | 51 | 87 | 102 | 33 | 96 | -0.48 |
CP157 | Variations in H1, H2, and H3 Tags | 0 | 6.90 | 14 | 2 | 6 | 14 | 4 | 10 | 6 | 10 | 5 | 4 | 8 | -0.47 |
CP161 | Variations in H1-H6 Tags | 0 | 8.30 | 17 | 2 | 6 | 14 | 4 | 10 | 6 | 10 | 8 | 6 | 17 | -0.47 |
CP134a | Exact Match in Body Tag | 0 | 7.30 | 30 | 1 | 12 | 6 | 4 | 18 | 0 | 0 | 2 | 0 | 30 | -0.46 |
CP470a | Exact Match in the HTML Tag | 0 | 4.30 | 11 | 1 | 10 | 6 | 4 | 11 | 0 | 0 | 1 | 0 | 10 | -0.45 |
CP470 | Variations in the HTML Tag | 2 | 164.20 | 788 | 236 | 115 | 74 | 73 | 788 | 37 | 114 | 36 | 38 | 131 | -0.44 |
CP129 | Variations in A Tags | 0 | 35.80 | 207 | 38 | 24 | 11 | 17 | 207 | 4 | 24 | 15 | 6 | 12 | -0.44 |
ENT012 | Has Entities in H1 Tags | 0 | 1.00 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | -0.44 |
CPX010 | Variations in Div Tags | 2 | 133.50 | 726 | 92 | 86 | 65 | 64 | 726 | 29 | 101 | 35 | 25 | 112 | -0.42 |
CP153 | Variations in H1 and H2 Tags | 0 | 4.10 | 10 | 2 | 6 | 10 | 4 | 4 | 2 | 2 | 3 | 2 | 6 | -0.42 |
CP150a2 | Exact Match in H2 Tags | 0 | 0.80 | 3 | 0 | 1 | 3 | 2 | 0 | 0 | 0 | 0 | 0 | 2 | -0.42 |
ENT009 | Entities in Title Tag | 4 | 3.40 | 6 | 1 | 2 | 3 | 4 | 4 | 6 | 5 | 3 | 4 | 2 | -0.41 |
CP150a | Exact Match in H1 Tags | 0 | 0.50 | 2 | 0 | 1 | 2 | 1 | 0 | 0 | 0 | 0 | 0 | 1 | -0.41 |
ENT002 | Entities in H1 Tags | 0 | 2.30 | 5 | 1 | 4 | 2 | 2 | 5 | 1 | 4 | 1 | 2 | 1 | -0.40 |
CPXR015 | Variations in Figure Tags | 0 | 6.00 | 26 | 0 | 26 | 8 | 0 | 0 | 6 | 0 | 0 | 20 | 0 | -0.40 |
CP125 | Variations making whole A Tags | 0 | 2.30 | 9 | 0 | 2 | 3 | 0 | 5 | 1 | 3 | 9 | 0 | 0 | -0.39 |
CP159a | Exact Match in H1-H6 Tags | 0 | 1.40 | 5 | 0 | 2 | 5 | 3 | 0 | 0 | 0 | 0 | 0 | 4 | -0.39 |
CP159 | Exact Match making whole H1-H6 Tags | 0 | 0.40 | 1 | 0 | 1 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 1 | -0.39 |
CP155 | Exact Match making whole H1, H2, and H3 Tags | 0 | 0.40 | 1 | 0 | 1 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 1 | -0.39 |
CP134 | Variations in Body Tag | 2 | 164.00 | 788 | 236 | 115 | 74 | 71 | 788 | 37 | 114 | 36 | 38 | 131 | -0.39 |
CPXR004 | Number of H1 Tags | 1 | 2.30 | 6 | 1 | 4 | 2 | 1 | 3 | 2 | 6 | 1 | 1 | 2 | -0.38 |
CP376 | Variations making whole LI Tags | 0 | 0.80 | 2 | 0 | 0 | 0 | 2 | 0 | 1 | 2 | 2 | 1 | 0 | -0.38 |
CP160 | Leading Variations in H1-H6 Tags | 0 | 3.00 | 6 | 0 | 3 | 6 | 2 | 4 | 4 | 2 | 1 | 2 | 6 | -0.37 |
CP469 | Variations in Sentences | 1 | 13.40 | 34 | 17 | 11 | 12 | 22 | 24 | 3 | 1 | 3 | 7 | 34 | -0.37 |
CP169 | Variations in H3 Tags | 0 | 2.80 | 8 | 0 | 0 | 4 | 0 | 6 | 4 | 8 | 2 | 2 | 2 | -0.36 |
CP168 | Leading Variations in H3 Tags | 0 | 1.00 | 3 | 0 | 0 | 2 | 0 | 3 | 2 | 1 | 1 | 0 | 1 | -0.35 |
CP150 | Exact Match making whole H1 Tags | 0 | 0.30 | 1 | 0 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.35 |
CP481 | Variations in Title Tag | 3 | 2.50 | 4 | 2 | 2 | 2 | 2 | 3 | 4 | 3 | 3 | 2 | 2 | -0.35 |
CP465 | Variations in P Tags | 2 | 28.40 | 169 | 0 | 21 | 17 | 0 | 169 | 7 | 18 | 8 | 14 | 30 | -0.35 |
CP156 | Leading Variations in H1, H2, and H3 Tags | 0 | 2.70 | 6 | 0 | 3 | 6 | 2 | 4 | 4 | 2 | 1 | 0 | 5 | -0.34 |
CPJLD057 | Has JSON-LD ContactPoint | 0 | 0.20 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 1 | 0 | 0 | -0.34 |
CP467 | Variations in Section Tags | 0 | 24.90 | 78 | 0 | 49 | 51 | 0 | 20 | 0 | 0 | 29 | 22 | 78 | -0.34 |
CP158 | Variations making whole H1-H6 Tags | 0 | 0.80 | 2 | 0 | 1 | 1 | 1 | 1 | 0 | 1 | 0 | 1 | 2 | -0.34 |
CP492 | Word Count | 333 | 1144.40 | 1813 | 787 | 1304 | 1387 | 1166 | 1813 | 910 | 976 | 777 | 554 | 1770 | -0.33 |
CP483a | Exact Match in the Title Tag | 0 | 0.30 | 2 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.33 |
CP127 | Variations in A Tag HREFs | 0 | 52.70 | 343 | 42 | 29 | 10 | 9 | 343 | 14 | 32 | 5 | 3 | 40 | -0.33 |
CP154 | Variations making whole H1, H2, and H3 Tags | 0 | 0.60 | 1 | 0 | 1 | 1 | 1 | 1 | 0 | 1 | 0 | 0 | 1 | -0.33 |
CP492b | Unabridged Word Count | 411 | 1369.20 | 2119 | 936 | 1603 | 1715 | 1457 | 2025 | 1100 | 1159 | 923 | 655 | 2119 | -0.33 |
CP165 | Variations in H2 Tags | 0 | 3.10 | 8 | 4 | 0 | 0 | 3 | 3 | 8 | 8 | 2 | 2 | 1 | -0.33 |
CP375 | Variations in LI Tags | 0 | 15.00 | 64 | 0 | 16 | 14 | 25 | 64 | 3 | 4 | 7 | 5 | 12 | -0.32 |
CP137 | Variations in the Canonical URL | 0 | 1.50 | 2 | 2 | 2 | 2 | 0 | 2 | 1 | 1 | 2 | 1 | 2 | -0.32 |
CP452 | Number of Videos | 0 | 0.40 | 2 | 0 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 2 | -0.32 |
CP348 | Has Video | 0 | 0.30 | 1 | 0 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 1 | -0.32 |
ENT001 | Entities in HTML Tag | 212 | 505.70 | 1135 | 503 | 563 | 1135 | 235 | 608 | 436 | 579 | 674 | 144 | 180 | -0.32 |
CP472 | Variations making whole Span Tags | 0 | 0.80 | 2 | 0 | 0 | 1 | 2 | 2 | 0 | 0 | 2 | 1 | 0 | -0.31 |
ENT004 | Entities in H3 Tags | 0 | 3.90 | 14 | 0 | 0 | 1 | 0 | 3 | 7 | 14 | 7 | 4 | 3 | -0.31 |
CP152 | Variations in H1 Tags | 1 | 2.30 | 3 | 2 | 2 | 2 | 3 | 3 | 2 | 2 | 2 | 2 | 3 | -0.31 |
ENT003 | Entities in H2 Tags | 0 | 2.70 | 12 | 0 | 1 | 12 | 5 | 1 | 0 | 0 | 4 | 0 | 4 | -0.31 |
CP451 | Number of US Phone Numbers | 0 | 2.50 | 6 | 2 | 6 | 1 | 4 | 1 | 2 | 5 | 0 | 2 | 2 | -0.30 |
CP468 | Number of Sentences | 14 | 33.40 | 78 | 24 | 48 | 47 | 47 | 29 | 18 | 12 | 16 | 15 | 78 | -0.30 |
CP149 | Variations making whole H1 Tags | 0 | 0.50 | 1 | 0 | 1 | 1 | 0 | 1 | 0 | 1 | 0 | 0 | 1 | -0.30 |
CP347 | Has US Phone Number | 0 | 0.90 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 0 | 1 | 1 | -0.29 |
CP455 | Number of YouTube Embeds | 0 | 0.40 | 2 | 0 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 2 | -0.29 |
CP352 | Has YouTube Embed | 0 | 0.30 | 1 | 0 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 1 | -0.29 |
ENT010 | Title Tag Has Entities | 1 | 1.00 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | -0.29 |
CP471 | Variations in Span Tags | 0 | 2.40 | 8 | 0 | 5 | 8 | 3 | 2 | 1 | 0 | 2 | 1 | 2 | -0.29 |
CP203 | Has Apple Touch Icon | 1 | 0.70 | 1 | 0 | 0 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | 1 | -0.29 |
CP381a | Exact Match in Meta Descriptions | 0 | 0.30 | 2 | 0 | 0 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 1 | -0.28 |
CPJLD265 | Has JSON-LD WebPage | 1 | 0.40 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 1 | 1 | 1 | -0.27 |
CP465c | Variations in script Tags | 5 | 9.50 | 28 | 16 | 9 | 2 | 6 | 28 | 0 | 0 | 10 | 7 | 17 | -0.27 |
CP173 | Variations in H4 Tags | 0 | 1.30 | 9 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 3 | 1 | 9 | -0.27 |
CP162 | Variations making whole H2 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | -0.27 |
CP164 | Leading Variations in H2 Tags | 0 | 0.90 | 3 | 0 | 1 | 3 | 2 | 0 | 0 | 0 | 0 | 0 | 3 | -0.27 |
CPJLD209 | Has JSON-LD Product | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | -0.26 |
ENT013 | Has Entities in H2 Tags | 0 | 0.70 | 1 | 0 | 1 | 1 | 1 | 1 | 0 | 0 | 1 | 1 | 1 | -0.26 |
CPJLD007 | Has JSON-LD AggregateRating | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | -0.26 |
CP126 | Exact Match making whole A Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | -0.26 |
CP133 | Variations in B Tags | 0 | 1.70 | 11 | 0 | 0 | 1 | 0 | 5 | 0 | 0 | 0 | 0 | 11 | -0.25 |
CP484 | Leading Variations in Title Tag | 0 | 0.80 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | 0 | 1 | 1 | 1 | -0.24 |
CPJLD014 | Has JSON-LD Article | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | -0.24 |
CPX003 | Variations in Main Tags | 0 | 46.30 | 303 | 0 | 59 | 55 | 0 | 303 | 0 | 0 | 22 | 24 | 0 | -0.23 |
CPX002 | Variations in Figcaption Tags | 0 | 1.60 | 16 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 16 | 0 | -0.23 |
CP224 | Has Meta Charset | 1 | 1.00 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | -0.22 |
CP426 | Number of Images | 7 | 33.00 | 206 | 0 | 21 | 206 | 9 | 25 | 5 | 13 | 36 | 9 | 6 | -0.22 |
CPXR24 | Number of P Tags | 17 | 20.90 | 46 | 0 | 41 | 46 | 0 | 39 | 17 | 10 | 25 | 12 | 19 | -0.22 |
QS003 | Number of Questions | 3 | 4.20 | 12 | 1 | 1 | 8 | 5 | 10 | 2 | 0 | 2 | 1 | 12 | -0.22 |
CP465z | Variations in Form Tags | 0 | 0.60 | 4 | 0 | 4 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | -0.22 |
CP126a | Exact Match in A Tags | 0 | 1.10 | 9 | 0 | 2 | 0 | 0 | 9 | 0 | 0 | 0 | 0 | 0 | -0.21 |
ENT005 | Entities in H4 Tags | 1 | 3.10 | 15 | 0 | 0 | 0 | 0 | 4 | 0 | 0 | 15 | 2 | 10 | -0.21 |
CP151 | Leading Variations in H1 Tags | 0 | 0.80 | 2 | 0 | 2 | 1 | 0 | 1 | 2 | 1 | 0 | 0 | 1 | -0.21 |
CP473 | Variations in Strong Tags | 0 | 3.10 | 26 | 0 | 0 | 2 | 3 | 26 | 0 | 0 | 0 | 0 | 0 | -0.21 |
CP124a | Variations in Absolute URLs | 0 | 52.50 | 346 | 4 | 46 | 15 | 0 | 346 | 17 | 35 | 5 | 4 | 53 | -0.21 |
CP388 | Variations in Meta Twitter Content | 3 | 0.70 | 3 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 3 | 2 | 0 | -0.20 |
CP163 | Exact Match making whole H2 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | -0.20 |
CP427 | Number of Images with Alt Text | 7 | 25.00 | 170 | 0 | 7 | 170 | 8 | 12 | 3 | 11 | 33 | 6 | 0 | -0.20 |
CPJLD189 | Has JSON-LD Organization | 1 | 0.40 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 1 | 1 | 1 | -0.20 |
CP381 | Variations in Meta Descriptions | 2 | 1.50 | 5 | 3 | 0 | 0 | 0 | 3 | 0 | 0 | 5 | 3 | 1 | -0.20 |
CP386 | Variations in Meta Twitter Description | 2 | 1.50 | 7 | 0 | 0 | 7 | 0 | 0 | 0 | 0 | 5 | 3 | 0 | -0.20 |
ENT008 | Entities in Meta Description Tag | 4 | 1.90 | 6 | 1 | 0 | 0 | 0 | 5 | 0 | 0 | 6 | 5 | 2 | -0.19 |
ENT014 | Has Entities in H3 Tags | 0 | 0.70 | 1 | 0 | 0 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | 1 | -0.19 |
CPXX888 | Number of HTML Tags | 309 | 654.00 | 1606 | 519 | 890 | 1606 | 403 | 933 | 314 | 404 | 698 | 243 | 530 | -0.19 |
CP139 | Variations in Class Attributes | 0 | 0.30 | 2 | 0 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 1 | 0 | -0.19 |
CPXR003 | Number of Heading Tags | 7 | 23.20 | 50 | 1 | 21 | 35 | 10 | 21 | 13 | 19 | 50 | 29 | 33 | -0.18 |
QS013 | Meta Description Tag Has Question | 0 | 0.20 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | -0.18 |
CP172 | Leading Variations in H4 Tags | 0 | 0.20 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 1 | -0.18 |
CPJLD122 | Has JSON-LD ImageObject | 1 | 0.40 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 1 | 1 | 1 | -0.18 |
CP231 | Has Meta Twitter Description | 1 | 0.40 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 1 | 1 | 1 | -0.17 |
CP208 | Has Copyright | 1 | 0.80 | 1 | 0 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | -0.17 |
CP138 | Variations in Cite Tags | 0 | 0.10 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.16 |
CPJLD198 | Has JSON-LD Person | 0 | 0.20 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 1 | 0 | -0.16 |
CP234 | Has Meta Twitter Content | 1 | 0.40 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 1 | 1 | 1 | -0.16 |
CP207 | Has Contact Page | 1 | 1.00 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | -0.16 |
CP456 | Variations in Option Tags | 0 | 0.20 | 2 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.16 |
ENT011 | Meta Description Tag Has Entities | 1 | 0.50 | 1 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 1 | 1 | 1 | -0.16 |
CP232 | Has Meta Twitter Domain | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | -0.15 |
CP469a | Exact Match in Sentences | 0 | 0.60 | 4 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 4 | -0.14 |
CPJLD266 | Has JSON-LD Website | 1 | 0.30 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 1 | 0 | 1 | -0.14 |
CP204 | Has Canonical URL | 1 | 0.90 | 1 | 1 | 1 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | 1 | -0.14 |
CP128 | Variations in Alt Attributes | 0 | 4.10 | 13 | 0 | 11 | 4 | 13 | 5 | 3 | 3 | 0 | 2 | 0 | -0.14 |
CP176 | Leading Variations in H4-H6 Tags | 0 | 0.30 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 | 1 | -0.14 |
CP230 | Has Meta Twitter Cards | 1 | 0.40 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 1 | 1 | 1 | -0.13 |
CP233 | Has Meta Twitter Site | 1 | 0.30 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 1 | -0.13 |
CP150a3 | Exact Match in H3 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.13 |
CP151a | Leading Variations in Meta Description Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.13 |
CP318 | Has RSS Link | 1 | 0.50 | 1 | 0 | 1 | 1 | 0 | 0 | 1 | 1 | 1 | 0 | 0 | -0.13 |
CP479ii | Title Has Sentiment Words | 0 | 0.10 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.12 |
CPXR018 | Variations in Nav Tags | 0 | 6.40 | 41 | 0 | 41 | 16 | 0 | 0 | 0 | 0 | 1 | 6 | 0 | -0.12 |
QS006 | Number of Questions In H2 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | -0.12 |
CP479c | Title Has Top | 0 | 0.10 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.11 |
CP174 | Variations making whole H4-H6 Tags | 0 | 0.20 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 1 | -0.11 |
CP170 | Variations making whole H4 Tags | 0 | 0.20 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 1 | -0.11 |
CP481a | Word Count in Title Tag | 10 | 8.60 | 11 | 10 | 6 | 9 | 7 | 9 | 11 | 11 | 9 | 9 | 5 | -0.11 |
CP383 | Variations in Meta OpenGraph Description | 2 | 1.50 | 7 | 0 | 0 | 7 | 0 | 0 | 0 | 0 | 5 | 3 | 0 | -0.11 |
CP481b | Word Count in Meta Description Tag | 20 | 14.30 | 29 | 25 | 0 | 0 | 15 | 24 | 0 | 0 | 26 | 24 | 29 | -0.11 |
CP425 | Number of HTTPS Links | 38 | 122.40 | 403 | 105 | 101 | 70 | 61 | 403 | 85 | 149 | 135 | 64 | 51 | -0.11 |
CP435 | Number of Links | 40 | 124.20 | 405 | 107 | 103 | 71 | 61 | 405 | 88 | 156 | 135 | 64 | 52 | -0.10 |
CP384 | Variations in Meta OpenGraph Site Name | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.10 |
CP211 | Has Domain Phrase In Content | 1 | 0.30 | 1 | 0 | 1 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | -0.10 |
ENT015 | Has Entities in H4 Tags | 1 | 0.40 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 1 | 1 | 1 | -0.10 |
CPJLD211 | Has JSON-LD ProfessionalService | 0 | 0.10 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | -0.10 |
CP489 | Variations in U Tags | 0 | 0.30 | 3 | 0 | 0 | 0 | 0 | 3 | 0 | 0 | 0 | 0 | 0 | -0.10 |
CP428 | Number of Images without Alt Text | 0 | 8.00 | 36 | 0 | 14 | 36 | 1 | 13 | 2 | 2 | 3 | 3 | 6 | -0.09 |
CP385 | Variations in Meta OpenGraph Content | 3 | 1.00 | 3 | 0 | 0 | 2 | 2 | 0 | 0 | 0 | 3 | 2 | 1 | -0.09 |
CP479 | Title Has Sales Words | 0 | 0.10 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.09 |
CP364 | Is OpenGraph Type Article | 1 | 0.30 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 1 | 1 | -0.09 |
CPJLD233 | Has JSON-LD Search Action | 1 | 0.20 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 1 | -0.09 |
CP142 | Variations in Em Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | -0.09 |
CP213 | Has FavIcon | 1 | 0.90 | 1 | 1 | 1 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | 1 | -0.08 |
QS004 | Number of Questions In Headings | 0 | 0.80 | 6 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 1 | 6 | -0.08 |
CP474 | Variations making whole Strong Tags | 0 | 0.30 | 3 | 0 | 0 | 0 | 0 | 3 | 0 | 0 | 0 | 0 | 0 | -0.08 |
CP380 | Meta Description Length | 154 | 85.50 | 179 | 145 | 0 | 0 | 84 | 141 | 0 | 0 | 179 | 151 | 155 | -0.08 |
QS008 | Number of Questions In H4 Tags | 0 | 0.60 | 6 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 6 | -0.08 |
CP480 | Title Length | 76 | 59.00 | 84 | 55 | 44 | 54 | 47 | 58 | 84 | 82 | 71 | 65 | 30 | -0.07 |
QS012 | Headings Has Question | 0 | 0.30 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 1 | 1 | -0.07 |
CPX005 | Variations in Aside Tags | 0 | 1.20 | 12 | 0 | 0 | 0 | 0 | 12 | 0 | 0 | 0 | 0 | 0 | -0.07 |
CP177 | Variations in H4-H6 Tags | 0 | 1.40 | 9 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 3 | 2 | 9 | -0.06 |
CP355 | Variations in ID Attributes | 0 | 0.10 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.05 |
CP345 | Has Terms of Service | 1 | 0.60 | 1 | 1 | 0 | 1 | 0 | 1 | 0 | 0 | 1 | 1 | 1 | -0.05 |
ENT007 | Entities in H6 Tags | 0 | 0.80 | 8 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 8 | 0 | 0 | -0.05 |
CPJLD228 | Has JSON-LD Review | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | -0.05 |
ENT017 | Has Entities in H6 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | -0.05 |
CPJLD127 | Has JSON-LD ItemList | 0 | 0.10 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.04 |
CP412b | Has Email | 0 | 0.50 | 1 | 0 | 1 | 0 | 1 | 0 | 1 | 1 | 0 | 0 | 1 | -0.04 |
CP130 | Variations in Article Tags | 0 | 11.30 | 42 | 0 | 27 | 42 | 0 | 34 | 0 | 0 | 8 | 2 | 0 | -0.04 |
CP313 | Has Privacy Policy | 1 | 0.60 | 1 | 1 | 1 | 1 | 0 | 1 | 0 | 0 | 0 | 1 | 1 | -0.03 |
CP319 | Has Schema Markup | 1 | 0.60 | 1 | 0 | 1 | 1 | 0 | 1 | 1 | 1 | 1 | 0 | 0 | -0.03 |
CP225 | Has Meta Description | 1 | 0.50 | 1 | 0 | 0 | 0 | 1 | 1 | 0 | 0 | 1 | 1 | 1 | -0.03 |
CP180 | Leading Variations in H5 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | -0.03 |
CP337 | Has Schema Rating | 0 | 0.10 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.03 |
CPX013 | Variations in Footer Tags | 2 | 31.70 | 293 | 0 | 6 | 0 | 0 | 293 | 0 | 0 | 13 | 5 | 0 | -0.02 |
CP412 | Number of Email Addresses | 0 | 1.10 | 5 | 0 | 2 | 0 | 1 | 0 | 1 | 5 | 0 | 0 | 2 | -0.01 |
CPXR011 | Variations in Button Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | -0.01 |
CP310 | Has OpenGraph Type | 1 | 0.40 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 1 | 1 | 1 | -0.00 |