This report was created using Cora Lite from SEO Tool Lab. Cora Lite is desktop software for Macs and PCs that measures up to 555 possible ranking factors and uses math to figure out which ones appear to influence your rankings the most. It measures each factor on the top 100 search results and tells you how much of each you need to be competitive with your higher ranking competitors. Learn More |
SEO Road Map - Monday March 30, 2020Irvine Seo #53 www.flyingvgroup.com
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About the ReportThe Road Map lists the factors in descending order where the factors at the top have the strongest correlation with rank position in Google and they get incrementally weaker as you go down the list. We recommend that you fix 5-10 deficits at a time then wait 2-12 days to see if there is impact. You can always do more passes later. We want to avoid triggering a "Google Dance" where your page drops out of search for a week or more while Google reprocesses everything. We find that making too many changes at once triggers this. If you do trigger a Google Dance then 9 times out of 10 the correct action to take is to stop and wait. Work on different pages in that case. A Google Dance often results in the same position or better.Exact MatchThis is the search used to create this report.irvine seo VariationsVariations are the words that Google makes bold in desktop search results. Google bolds them to show you how relevant the results are. We measure them because they help make your page relevant for the target keyword.seo 10, irvine 9, irvine seo 7 LeadingThis means the tag content begins with the keyword match.<tag>KEYWORD ...</tag> Making Whole TagsThis means the only content in the tag is the keyword match.<tag>KEYWORD</tag> EntitiesEntities are nouns that Google's AI likely understands. They are found in public databases like Freebase, Wikidata, and Wikipedia. Groups of entities form topics which helps classify documents.company 10, digital marketing 9, https 9, keyword 9, search engine 9, engine 9, cat 9, social media 9, facebook 9, irvine 9, expert 8, menu 8, social media marketing 7, california 7, search engine optimization 7, customer 7, online marketing 6, orange county 6, competition 5, advertising 5, reputation management 5, algorithm 5, investment 5, internet marketing 5, speed 5, sem 5, web development 4, consultant 4, return on investment 4, ssl 3, marketing strategy 3, technology 3, pricing 3 Triple Word LSILSI are simply other words that come up naturally when people talk about your target keyword.search engine optimization 7, social media marketing 7, default page page 4, social media management 3 Double Word LSIdiv class 10, search engine 9, img src 9, span class 9, social media 9, doctype html 9, input type 8, irvine seo 7, engine optimization 7, web design 7, p class 6, page menu 6, post_type menu 6, item menu 6, search engines 6, on google 6, p style 6, to increase 6, orange county 6, to rank 5, div style 5, custom menu 5, is not 5, h4 class 5, header class 5, to make 5, seo agency 5, on investment 4, img class 4, to work 4, re not 4, link rel 4, to help 4, not only 4, body class 4, seo experts 4, img width 4, default page 4, potential customers 3, h2 class 3, nav class 3, to give 3, to grow 3, to top 3, to see 3, next level 3, search results 3, marketing strategies 3, page status 3, small business 3, my business 3Single Word LSIred 10, ads 10, http 10, service 10, tml 10, order 10, top 10, body 10, las 10, new 10, alt 10, footer 10, media 10, let 10, ext 10, png 10, pro 10, name 10, hidden 10, non 10, not 10, now 10, center 10, container 10, enter 10, style 10, log 10, width 10, hid 10, how 10, search 10, seo 10, right 10, div 10, contact 10, image 10, back 10, title 10, load 10, company 10, class 10, over 10, custom 10, form 10, text 10, max 10, url 10, use 10, www 10, logo 10, src 10, 100 10, height 10, one 10, this 10, org 10, mark 10, type 10, href 10, method 10, work 10, agency 10, span 10, html 10, ver 10, here 10, line 10, int 10, tel 9, ten 9, click 9, size 9, left 9, website 9, wrap 9, rel 9, rev 9, article 9, success 9, engine 9, mobile 9, pen 9, per 9, script 9, product 9, col 9, net 9, traffic 9, read 9, try 9, amp 9, design 9, row 9, lang 9, app 9, 000 9, 0px 9, cur 9, services 9, call 9, marketing 9, align 9, view 9, hat 9, page 9, full 9, book 9, target 9, what 9, item 9, web 9, low 9, more 9, vine 9, day 9, market 9, most 9, rank 9, grow 9, set 9, business 9, digit 9, content 9, digital 9, very 9, https 9, doc 9, off 9, doctype 9, sign 9, main 9, that 9, high 9, true 9, header 9, box 9, head 9, social 9, irvine 9, online 9, about 9, sub 9, current 9, min 9, key 9, star 9, face 9, bus 9, none 9, word 9, place 9, facebook 9, lead 9, help 9, site 9, first 9, data 9, tag 9, img 9, link 9, git 9, car 9, ins 9, round 9, google 8, list 8, child 8, end 8, better 8, there 8, businesses 8, nav 8, even 8, other 8, local 8, screen 8, pin 8, border 8, 200 8, rect 8, ring 8, input 8, default 8, pos 8, holder 8, source 8, last 8, leads 8, color 8, show 8, button 8, start 8, way 8, manage 8, time 8, play 8, when 8, twitter 8, provide 8, small 8, before 8, inner 8, part 8, jpg 8, _blank 8, user 8, dec 8, bar 8, drive 8, icon 8, down 8, hold 8, info 8, count 8, take 8, some 8, blank 8, false 8, expert 8, action 8, side 8, menu 8, 300 8, mail 8, rankings 8, background 8, best 8, make 8, they 8, them 8, email 8, ranking 8, open 8, thin 8, opt 8, placeholder 8, every 8, base 8, optimization 8, review 8, copy 8, date 8, blog 8, tab 8, bottom 8, ground 8, value 8, upload 7, object 7, fast 7, post 7, area 7, add 7, visibility 7, pay 7, uploads 7, copyright 7, number 7, aria 7, 400 7, srcset 7, links 7, real 7, today 7, working 7, strategy 7, ship 7, professional 7, want 7, two 7, found 7, does 7, white 7, results 7, camp 7, next 7, submit 7, give 7, phone 7, display 7, wrapper 7, section 7, experience 7, group 7, important 7, ease 7, san 7, increase 7, account 7, strong 7, column 7, sites 7, origin 7, home 7, management 7, doe 7, template 7, clients 7, customized 7, products 7, map 7, table 7, return 7, auto 7, solution 7, level 7, noscript 7, position 7, sizes 7, quality 7, free 7, experts 7, california 7, campaign 7, sales 7, only 7, platform 7, responsive 7, growth 7, building 6, quote 6, xml 6, version 6, reserved 6, much 6, role 6, hand 6, learn 6, keywords 6, tie 6, focus 6, block 6, rights 6, always 6, css 6, prev 6, cut 6, black 6, through 6, description 6, video 6, xmlns 6, 069 6, required 6, nth 6, visible 6, fff 6, square 6, request 6, clear 6, also 6, parent 6, fit 6, post_type 6, see 6, customers 6, select 6, lock 6, field 6, works 6, hide 6, complete 6, edge 6, code 6, orange 6, county 6, instagram 6, cover 6, firm 6, engines 6, unique 6, industry 6, long 6, into 6, strategies 6, svg 6, single 6, 150 6, 158 6, solutions 6, higher 6, desc 6, location 6, terms 6, price 6, nbsp 6, var 6, scroll 6, event 6, include 6, toggle 6, linkedin 6, owners 5, investment 5, after 5, close 5, 600 5, choose 5, medium 5, label 5, years 5, cell 5, industries 5, php 5, rating 5, mode 5, around 5, running 5, advertising 5, optimizing 5, using 5, margin 5, cache 5, pack 5, dropdown 5, rss 5, builder 5, iframe 5, 270 5, images 5, light 5, sticky 5, card 5, widget 5, theme 5, great 5, format 5, both 5, padding 5, amount 5, ban 5, campaigns 5, profile 5, active 5, easy 5, font 5, bed 5, which 5, helps 5, optimized 5, navigation 5, large 5, index 5, being 5, file 5, report 5, plus 5, entry 5, 576 5, control 5, 585 5, increasing 5, ratio 5, reputation 5, project 5, once 5, 100vw 5, support 5, internet 5, drop 5, allow 5, 180 5, layout 5, step 5, space 5, create 5, person 5, network 5, cap 5, factors 5, via 4, because 4, solid 4, placement 4, aaa 4, 1000 4, address 4, days 4, information 4, thu 4, reports 4, analytics 4, check 4, users 4, 1024 4, technical 4, 613 4, system 4, 4px 4, 'https 4, share 4, question 4, heading 4, 420 4, disable 4, cog 4, 675 4, below 4, touch 4, clearfix 4, 444 4, 2px 4, 234 4, len 4, element 4, creating 4, must 4, circle 4, items 4, another 4, takes 4, arr 4, receive 4, 275 4, 038 4, textwidget 4, overlay 4, weight 4, news 4, decide 4, embed 4, quick 4, friendly 4, done 4, topic 4, attachment 4, ltr 4, clean 4, inline 4, front 4, fluid 4, addition 4, en_us 4, transparent 4, mini 4, 700 4, needs 4, static 4, test 4, getting 4, just 4, notice 4, 2018 4, publish 4, articles 4, status 4, may 4, 3px 4, posts 4, revenue 4, reviews 4, 555 4, ffffff 4, different 4, author 4, fill 4, feed 4, expand 4, transform 4, total 4, 333 4, repeat 4, 587 4, rocket 4, 350 4, 111 4, then 4, 124 4, 135 4, middle 4, started 4, widget_text 4, wide 4, 80px 4, stylesheet 4, columns 4, rock 4, feature 4, power 4, depth 4, assets 4, portfolio 4, ils 4, visitor 4, gif 4, public 4, ready 4, half 3, allowfullscreen 3, analysis 3, rounded 3, parallax 3, 823 3, standard 3, reader 3, empty 3, wise 3, 're 3, 6px 3, locale 3, rgb 3, divider 3, hard 3, family 3, animation 3, hundred 3, login 3, cheap 3, signing 3, pie 3, members 3, positions 3, fullwidth 3, times 3, 217 3, attr 3, 50px 3, expertise 3, 475 3, exe 3, 235 3, 768w 3, networks 3, increases 3, promote 3, given 3, consultants 3, fixed 3, updated 3, thead 3, yes 3, equal 3, window 3, pricing 3, case 3, creative 3, slide 3, niche 3, requires 3, modern 3, pane 3, efficient 3, 150w 3, choice 3, minified 3, simple 3, 'text 3, overflow 3, potential 3, percent 3, highlight 3, general 3, lte 3, 24px 3, tooltip 3, path 3, 915 3, trying 3, plans 3, choosing 3, hot 3, panel 3, sep 3, answer 3, opacity 3, 7px 3, won 3, legal 3, modal 3, 2011 3, hover 3, 20px 3, 731 3, 2017 3, fort 3, tablet 3, else 3, fullscreen 3, begin 3, _self 3, everything 3, within 3, could 3, opera 3, utf 3, sort 3, steps 3, plug 3, competitor 3, prices 3, chance 3, 586 3, competitors 3, above 3, benefit 3, 120 3, secondary 3, badge 3, hentry 3, meta 3, 128 3, access 3, 136 3, 138 3, audit 3, btn 3, decision 3, assist 3, wordpress 3, 155 3, 166 3, 8217 3, normal 3, icons 3, money 3, 150x150 3, sidebar 3, noopener 3, tools 3, dark 3, excel 3, discover 3, core 3, files 3, youtube 3, note 3, advice 3, scale 3, flex 3, response 3, landscape 3 |
| Factor ID | Factor Name | #53 flyingvgroup.com | Avg | Max | #1 | #2 | #3 | #4 | #5 | #6 | #7 | #8 | #9 | #10 | 0.20 |
| ENT000a | Number of Entities Used | 11 | 24.80 | 32 | 24 | 20 | 24 | 27 | 28 | 32 | 31 | 32 | 4 | 26 | -0.39 |
| ENT018 | Entities in Sentences | 30 | 61.90 | 113 | 63 | 27 | 69 | 70 | 113 | 11 | 104 | 83 | 0 | 79 | -0.34 |
| CP468 | Number of Sentences | 12 | 59.10 | 202 | 67 | 42 | 41 | 43 | 55 | 202 | 54 | 58 | 1 | 28 | -0.31 |
| ENT001 | Entities in HTML Tag | 106 | 483.00 | 975 | 317 | 324 | 788 | 405 | 490 | 975 | 847 | 177 | 3 | 504 | -0.31 |
| CP492 | Word Count | 299 | 969.40 | 1957 | 882 | 943 | 874 | 1026 | 1957 | 202 | 1129 | 1412 | 42 | 1227 | -0.31 |
| ENT003 | Entities in H2 Tags | 4 | 5.50 | 22 | 0 | 2 | 0 | 8 | 22 | 4 | 10 | 5 | 0 | 4 | -0.30 |
| CP492b | Unabridged Word Count | 345 | 1176.10 | 2387 | 1033 | 1186 | 1091 | 1228 | 2387 | 228 | 1359 | 1720 | 47 | 1482 | -0.30 |
| CP469 | Variations in Sentences | 5 | 21.30 | 87 | 22 | 5 | 5 | 18 | 20 | 87 | 23 | 12 | 0 | 21 | -0.28 |
| CP158 | Variations making whole H1-H6 Tags | 0 | 0.20 | 1 | 0 | 0 | 0 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | -0.27 |
| CP159 | Exact Match making whole H1-H6 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | -0.27 |
| CP465 | Variations in P Tags | 7 | 27.80 | 115 | 2 | 9 | 15 | 22 | 48 | 115 | 12 | 22 | 0 | 33 | -0.26 |
| CP470 | Variations in the HTML Tag | 30 | 157.00 | 401 | 146 | 59 | 241 | 78 | 150 | 224 | 401 | 35 | 0 | 236 | -0.26 |
| CPX010 | Variations in Div Tags | 27 | 128.00 | 331 | 54 | 32 | 235 | 67 | 120 | 216 | 331 | 35 | 0 | 190 | -0.26 |
| CP165 | Variations in H2 Tags | 2 | 2.90 | 15 | 0 | 0 | 0 | 2 | 2 | 0 | 0 | 5 | 5 | 15 | -0.26 |
| CP134 | Variations in Body Tag | 30 | 142.90 | 356 | 146 | 0 | 241 | 78 | 150 | 187 | 356 | 35 | 0 | 236 | -0.26 |
| CP124a | Variations in Absolute URLs | 11 | 50.80 | 261 | 2 | 7 | 4 | 14 | 32 | 90 | 261 | 3 | 0 | 95 | -0.25 |
| CP155 | Exact Match making whole H1, H2, and H3 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | -0.24 |
| CP435 | Number of Links | 37 | 109.70 | 246 | 121 | 28 | 168 | 75 | 52 | 236 | 119 | 35 | 17 | 246 | -0.24 |
| CP129 | Variations in A Tags | 4 | 27.70 | 92 | 18 | 3 | 18 | 13 | 27 | 13 | 92 | 7 | 0 | 86 | -0.23 |
| CP412 | Number of Email Addresses | 0 | 2.00 | 10 | 0 | 0 | 10 | 0 | 1 | 0 | 2 | 5 | 0 | 2 | -0.23 |
| CP134a | Exact Match in Body Tag | 12 | 15.40 | 46 | 0 | 0 | 6 | 4 | 34 | 14 | 18 | 46 | 0 | 32 | -0.23 |
| CP425 | Number of HTTPS Links | 37 | 82.80 | 236 | 116 | 28 | 166 | 74 | 52 | 236 | 118 | 16 | 0 | 22 | -0.23 |
| CP375 | Variations in LI Tags | 4 | 7.90 | 24 | 0 | 1 | 15 | 14 | 24 | 2 | 10 | 2 | 0 | 11 | -0.23 |
| CP389 | Variations in Name Attributes | 0 | 1.10 | 8 | 0 | 0 | 3 | 0 | 8 | 0 | 0 | 0 | 0 | 0 | -0.23 |
| CP154 | Variations making whole H1, H2, and H3 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | -0.22 |
| CP470a | Exact Match in the HTML Tag | 10 | 7.60 | 30 | 0 | 0 | 3 | 1 | 30 | 9 | 11 | 6 | 0 | 16 | -0.22 |
| CP159a | Exact Match in H1-H6 Tags | 3 | 2.50 | 13 | 0 | 0 | 1 | 2 | 13 | 2 | 1 | 3 | 0 | 3 | -0.22 |
| CP150a | Exact Match in H1 Tags | 1 | 0.50 | 1 | 0 | 0 | 0 | 1 | 1 | 1 | 1 | 0 | 0 | 1 | -0.22 |
| CP465c | Variations in script Tags | 0 | 59.20 | 478 | 18 | 16 | 478 | 13 | 21 | 1 | 25 | 0 | 2 | 18 | -0.22 |
| CP479c | Title Has Top | 0 | 0.20 | 1 | 1 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.21 |
| CP347 | Has US Phone Number | 1 | 0.80 | 1 | 1 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | 0 | 1 | -0.21 |
| CP172 | Leading Variations in H4 Tags | 0 | 0.60 | 3 | 0 | 0 | 0 | 3 | 0 | 0 | 0 | 1 | 0 | 2 | -0.21 |
| CPX005 | Variations in Aside Tags | 0 | 29.10 | 178 | 0 | 0 | 0 | 0 | 0 | 178 | 0 | 0 | 0 | 113 | -0.21 |
| CP381a | Exact Match in Meta Descriptions | 1 | 0.40 | 1 | 0 | 0 | 1 | 0 | 1 | 1 | 0 | 0 | 0 | 1 | -0.21 |
| CPXR015 | Variations in Figure Tags | 0 | 1.90 | 19 | 0 | 0 | 0 | 0 | 0 | 19 | 0 | 0 | 0 | 0 | -0.21 |
| CP128 | Variations in Alt Attributes | 0 | 7.40 | 42 | 0 | 4 | 5 | 4 | 6 | 6 | 42 | 1 | 0 | 6 | -0.21 |
| CP127 | Variations in A Tag HREFs | 6 | 54.30 | 204 | 19 | 1 | 204 | 8 | 33 | 71 | 141 | 2 | 0 | 64 | -0.21 |
| CPJLD122 | Has JSON-LD ImageObject | 0 | 0.50 | 1 | 0 | 1 | 0 | 1 | 1 | 0 | 1 | 0 | 0 | 1 | -0.20 |
| CP181 | Variations in H5 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.20 |
| CP153 | Variations in H1 and H2 Tags | 2 | 4.70 | 16 | 2 | 3 | 2 | 6 | 16 | 3 | 8 | 4 | 0 | 3 | -0.20 |
| CPXX888 | Number of HTML Tags | 325 | 839.40 | 2190 | 685 | 416 | 1928 | 687 | 585 | 2190 | 539 | 456 | 49 | 859 | -0.20 |
| CP412b | Has Email | 0 | 0.50 | 1 | 0 | 0 | 1 | 0 | 1 | 0 | 1 | 1 | 0 | 1 | -0.20 |
| CP176 | Leading Variations in H4-H6 Tags | 0 | 0.80 | 4 | 0 | 0 | 0 | 3 | 0 | 0 | 0 | 1 | 0 | 4 | -0.20 |
| CPJLD209 | Has JSON-LD Product | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | -0.20 |
| CP477 | Variations in Title Attributes | 0 | 6.30 | 44 | 0 | 1 | 0 | 8 | 1 | 5 | 44 | 0 | 0 | 4 | -0.19 |
| CP483a | Exact Match in the Title Tag | 1 | 0.70 | 2 | 0 | 1 | 0 | 1 | 1 | 1 | 0 | 1 | 0 | 2 | -0.19 |
| CP451 | Number of US Phone Numbers | 1 | 3.00 | 14 | 2 | 3 | 0 | 14 | 2 | 2 | 3 | 2 | 0 | 2 | -0.18 |
| ENT005 | Entities in H4 Tags | 0 | 3.70 | 10 | 0 | 0 | 10 | 5 | 2 | 9 | 5 | 2 | 0 | 4 | -0.18 |
| CPJLD007 | Has JSON-LD AggregateRating | 0 | 0.20 | 1 | 0 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | -0.17 |
| CP352 | Has YouTube Embed | 0 | 0.20 | 1 | 0 | 0 | 0 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | -0.17 |
| ENT009 | Entities in Title Tag | 5 | 2.80 | 6 | 1 | 5 | 6 | 2 | 2 | 4 | 2 | 1 | 0 | 5 | -0.17 |
| ENT013 | Has Entities in H2 Tags | 1 | 0.70 | 1 | 0 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | 0 | 1 | -0.17 |
| CP474 | Variations making whole Strong Tags | 0 | 0.50 | 3 | 0 | 0 | 0 | 1 | 3 | 1 | 0 | 0 | 0 | 0 | -0.17 |
| CP455 | Number of YouTube Embeds | 0 | 0.30 | 2 | 0 | 0 | 0 | 1 | 2 | 0 | 0 | 0 | 0 | 0 | -0.17 |
| CPJLD235 | Has JSON-LD Service | 0 | 0.10 | 1 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.17 |
| CP227 | Has Meta Keywords | 0 | 0.30 | 1 | 0 | 0 | 1 | 0 | 1 | 1 | 0 | 0 | 0 | 0 | -0.17 |
| CP150a4 | Exact Match in H4 Tags | 0 | 0.50 | 2 | 0 | 0 | 1 | 0 | 1 | 0 | 0 | 2 | 0 | 1 | -0.17 |
| CPJLD265 | Has JSON-LD WebPage | 0 | 0.50 | 1 | 0 | 1 | 0 | 1 | 1 | 0 | 1 | 0 | 0 | 1 | -0.17 |
| CPX013 | Variations in Footer Tags | 0 | 4.70 | 21 | 0 | 2 | 0 | 0 | 4 | 3 | 21 | 8 | 0 | 9 | -0.16 |
| CP125 | Variations making whole A Tags | 0 | 1.10 | 6 | 0 | 0 | 0 | 1 | 0 | 3 | 1 | 0 | 0 | 6 | -0.16 |
| CP384 | Variations in Meta OpenGraph Site Name | 0 | 0.50 | 2 | 0 | 2 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 2 | -0.16 |
| CP382 | Variations in Meta Keywords | 0 | 1.50 | 14 | 0 | 0 | 0 | 0 | 1 | 14 | 0 | 0 | 0 | 0 | -0.16 |
| CP151a | Leading Variations in Meta Description Tags | 1 | 0.40 | 1 | 0 | 1 | 0 | 0 | 1 | 1 | 0 | 0 | 0 | 1 | -0.15 |
| CP426 | Number of Images | 18 | 29.20 | 69 | 0 | 39 | 55 | 8 | 18 | 69 | 66 | 11 | 2 | 24 | -0.15 |
| CP164 | Leading Variations in H2 Tags | 0 | 1.20 | 8 | 0 | 0 | 0 | 1 | 8 | 1 | 0 | 1 | 0 | 1 | -0.14 |
| CP438 | Number of Meta Keywords | 1 | 4.50 | 23 | 1 | 1 | 23 | 1 | 1 | 14 | 1 | 1 | 1 | 1 | -0.14 |
| CPXR24 | Number of P Tags | 13 | 29.00 | 67 | 1 | 21 | 67 | 26 | 42 | 11 | 28 | 59 | 2 | 33 | -0.14 |
| CP473 | Variations in Strong Tags | 0 | 2.50 | 14 | 0 | 0 | 0 | 3 | 14 | 5 | 0 | 3 | 0 | 0 | -0.14 |
| CP322 | Has Schema Article | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.14 |
| CP170 | Variations making whole H4 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | -0.14 |
| CP174 | Variations making whole H4-H6 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | -0.14 |
| CP469a | Exact Match in Sentences | 3 | 1.10 | 5 | 0 | 0 | 0 | 0 | 3 | 0 | 2 | 1 | 0 | 5 | -0.14 |
| CPXR018 | Variations in Nav Tags | 0 | 9.00 | 52 | 0 | 2 | 0 | 22 | 52 | 12 | 0 | 2 | 0 | 0 | -0.13 |
| CP313 | Has Privacy Policy | 1 | 0.60 | 1 | 1 | 1 | 1 | 0 | 0 | 1 | 1 | 0 | 1 | 0 | -0.13 |
| CP380 | Meta Description Length | 204 | 113.30 | 243 | 180 | 243 | 231 | 0 | 158 | 166 | 0 | 0 | 0 | 155 | -0.13 |
| CP139 | Variations in Class Attributes | 0 | 4.90 | 31 | 0 | 31 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 18 | -0.13 |
| CP228 | Has Meta Robots | 1 | 0.50 | 1 | 0 | 1 | 0 | 1 | 1 | 0 | 0 | 1 | 0 | 1 | -0.13 |
| CPJLD233 | Has JSON-LD Search Action | 0 | 0.50 | 1 | 0 | 1 | 0 | 1 | 1 | 0 | 1 | 0 | 0 | 1 | -0.13 |
| CP376 | Variations making whole LI Tags | 1 | 0.20 | 2 | 0 | 0 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | -0.13 |
| CP150a3 | Exact Match in H3 Tags | 2 | 0.10 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | -0.12 |
| ENT008 | Entities in Meta Description Tag | 7 | 2.80 | 11 | 1 | 3 | 11 | 0 | 2 | 7 | 0 | 0 | 0 | 4 | -0.12 |
| QS006 | Number of Questions In H2 Tags | 0 | 0.80 | 3 | 0 | 0 | 0 | 1 | 3 | 0 | 2 | 2 | 0 | 0 | -0.12 |
| CP150a2 | Exact Match in H2 Tags | 0 | 1.40 | 10 | 0 | 0 | 0 | 1 | 10 | 1 | 0 | 1 | 0 | 1 | -0.12 |
| CP428 | Number of Images without Alt Text | 0 | 12.10 | 34 | 0 | 34 | 27 | 0 | 11 | 2 | 20 | 10 | 1 | 16 | -0.12 |
| CPJLD266 | Has JSON-LD Website | 0 | 0.50 | 1 | 0 | 1 | 0 | 1 | 1 | 0 | 1 | 0 | 0 | 1 | -0.12 |
| CPXR003 | Number of Heading Tags | 15 | 20.60 | 40 | 1 | 21 | 26 | 29 | 30 | 20 | 17 | 22 | 0 | 40 | -0.11 |
| CP348 | Has Video | 0 | 0.20 | 1 | 0 | 0 | 0 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | -0.10 |
| CP161 | Variations in H1-H6 Tags | 5 | 8.20 | 26 | 2 | 4 | 6 | 9 | 26 | 3 | 10 | 5 | 0 | 17 | -0.10 |
| CP452 | Number of Videos | 0 | 0.30 | 2 | 0 | 0 | 0 | 1 | 2 | 0 | 0 | 0 | 0 | 0 | -0.10 |
| CP163 | Exact Match making whole H2 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | -0.10 |
| ENT012 | Has Entities in H1 Tags | 1 | 0.80 | 1 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | 1 | 0 | 1 | -0.10 |
| CP184 | Leading Variations in H6 Tags | 0 | 0.20 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 | -0.10 |
| CPJLD127 | Has JSON-LD ItemList | 0 | 0.10 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.10 |
| CP472 | Variations making whole Span Tags | 2 | 1.00 | 6 | 0 | 2 | 6 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | -0.10 |
| CP157 | Variations in H1, H2, and H3 Tags | 5 | 6.00 | 25 | 2 | 4 | 3 | 6 | 25 | 3 | 10 | 4 | 0 | 3 | -0.10 |
| CP479b | Title Has Year | 0 | 0.10 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.09 |
| CP427 | Number of Images with Alt Text | 18 | 17.10 | 67 | 0 | 5 | 28 | 8 | 7 | 67 | 46 | 1 | 1 | 8 | -0.09 |
| QS005 | Number of Questions In H1 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | -0.09 |
| CP160 | Leading Variations in H1-H6 Tags | 2 | 2.40 | 9 | 0 | 1 | 0 | 5 | 9 | 1 | 0 | 2 | 0 | 6 | -0.09 |
| CPJLD211 | Has JSON-LD ProfessionalService | 0 | 0.10 | 1 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.08 |
| ENT002 | Entities in H1 Tags | 1 | 1.40 | 3 | 1 | 0 | 3 | 1 | 2 | 2 | 2 | 1 | 0 | 2 | -0.08 |
| CP162 | Variations making whole H2 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | -0.08 |
| CP465z | Variations in Form Tags | 0 | 0.50 | 4 | 0 | 1 | 0 | 0 | 4 | 0 | 0 | 0 | 0 | 0 | -0.08 |
| CP481b | Word Count in Meta Description Tag | 30 | 17.80 | 41 | 31 | 41 | 33 | 0 | 28 | 23 | 0 | 0 | 0 | 22 | -0.08 |
| QS004 | Number of Questions In Headings | 0 | 1.00 | 3 | 0 | 0 | 1 | 2 | 3 | 0 | 2 | 2 | 0 | 0 | -0.07 |
| QS013 | Meta Description Tag Has Question | 0 | 0.10 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.07 |
| CP177 | Variations in H4-H6 Tags | 0 | 2.20 | 14 | 0 | 0 | 3 | 3 | 1 | 0 | 0 | 1 | 0 | 14 | -0.07 |
| ENT015 | Has Entities in H4 Tags | 0 | 0.70 | 1 | 0 | 0 | 1 | 1 | 1 | 1 | 1 | 1 | 0 | 1 | -0.07 |
| CP318 | Has RSS Link | 0 | 0.50 | 1 | 0 | 1 | 0 | 1 | 0 | 1 | 0 | 1 | 0 | 1 | -0.06 |
| QS003 | Number of Questions | 1 | 2.90 | 6 | 3 | 0 | 2 | 6 | 5 | 1 | 4 | 5 | 0 | 3 | -0.06 |
| CP364 | Is OpenGraph Type Article | 0 | 0.30 | 1 | 0 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 1 | -0.06 |
| QS012 | Headings Has Question | 0 | 0.50 | 1 | 0 | 0 | 1 | 1 | 1 | 0 | 1 | 1 | 0 | 0 | -0.05 |
| CP173 | Variations in H4 Tags | 0 | 1.00 | 3 | 0 | 0 | 3 | 3 | 1 | 0 | 0 | 1 | 0 | 2 | -0.05 |
| CP204 | Has Canonical URL | 0 | 0.90 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 0 | 1 | -0.05 |
| CP156 | Leading Variations in H1, H2, and H3 Tags | 2 | 1.60 | 9 | 0 | 1 | 0 | 2 | 9 | 1 | 0 | 1 | 0 | 2 | -0.05 |
| CP471 | Variations in Span Tags | 6 | 17.00 | 111 | 0 | 4 | 13 | 6 | 25 | 111 | 1 | 1 | 0 | 9 | -0.05 |
| ENT016 | Has Entities in H5 Tags | 0 | 0.20 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 1 | -0.05 |
| CP126 | Exact Match making whole A Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | -0.04 |
| ENT004 | Entities in H3 Tags | 3 | 1.90 | 7 | 0 | 4 | 3 | 0 | 7 | 0 | 4 | 1 | 0 | 0 | -0.04 |
| CP126a | Exact Match in A Tags | 0 | 1.60 | 6 | 0 | 0 | 2 | 0 | 3 | 1 | 0 | 4 | 0 | 6 | -0.04 |
| CP185 | Variations in H6 Tags | 0 | 1.10 | 11 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 11 | -0.04 |
| CP467 | Variations in Section Tags | 0 | 11.50 | 44 | 0 | 14 | 0 | 41 | 0 | 0 | 16 | 0 | 0 | 44 | -0.04 |
| CP151 | Leading Variations in H1 Tags | 1 | 0.30 | 1 | 0 | 1 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 1 | -0.04 |
| CP484 | Leading Variations in Title Tag | 0 | 0.60 | 1 | 0 | 1 | 0 | 1 | 1 | 0 | 1 | 1 | 0 | 1 | -0.03 |
| ENT006 | Entities in H5 Tags | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | -0.03 |
| CP381 | Variations in Meta Descriptions | 3 | 1.40 | 5 | 2 | 2 | 5 | 0 | 2 | 1 | 0 | 0 | 0 | 2 | -0.03 |
| ENT011 | Meta Description Tag Has Entities | 1 | 0.60 | 1 | 1 | 1 | 1 | 0 | 1 | 1 | 0 | 0 | 0 | 1 | -0.03 |
| CP137 | Variations in the Canonical URL | 0 | 1.60 | 3 | 2 | 1 | 2 | 2 | 2 | 2 | 3 | 0 | 0 | 2 | -0.03 |
| CP443 | Number of Rel Author Links | 0 | 0.10 | 1 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.03 |
| CP231 | Has Meta Twitter Description | 0 | 0.30 | 1 | 0 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 1 | -0.03 |
| CP386 | Variations in Meta Twitter Description | 0 | 0.60 | 2 | 0 | 2 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 2 | -0.03 |
| CP479ii | Title Has Sentiment Words | 0 | 0.20 | 1 | 1 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.02 |
| CP479 | Title Has Sales Words | 0 | 0.20 | 1 | 1 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.02 |
| CP456 | Variations in Option Tags | 0 | 0.20 | 2 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.02 |
| ENT014 | Has Entities in H3 Tags | 1 | 0.50 | 1 | 0 | 1 | 1 | 0 | 1 | 0 | 1 | 1 | 0 | 0 | -0.02 |
| QS007 | Number of Questions In H3 Tags | 0 | 0.10 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.01 |
| CP424 | Number of HREF Lang Tags | 0 | 4.20 | 42 | 0 | 0 | 42 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.01 |
| CP208 | Has Copyright | 1 | 0.70 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | 0 | 1 | 0 | 1 | -0.01 |
| CP333 | Has Schema Person | 0 | 0.10 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | -0.01 |
| CP220 | Has HREF Lang | 0 | 0.10 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -0.01 |
| CP207 | Has Contact Page | 1 | 0.60 | 1 | 1 | 1 | 0 | 0 | 1 | 1 | 1 | 1 | 0 | 0 | -0.01 |
| CP481 | Variations in Title Tag | 2 | 1.70 | 3 | 2 | 2 | 2 | 1 | 1 | 3 | 2 | 1 | 0 | 3 | -0.01 |
